SEO / Digital Marketing Specialist

We are seeking a highly skilled SEO & Digital Marketing Specialist to join our growing team. If you have a strong background in SEO, content marketing, and digital advertising, and are passionate about driving organic traffic and improving online visibility, this is the role for you.

In this role, you'll work closely with our content and development teams to implement SEO strategies, conduct keyword research, and manage performance-based marketing campaigns.

Key Responsibilities:

Develop and execute SEO strategies to improve website rankings and organic traffic
Conduct keyword research, competitor analysis, and content optimization
Monitor Google Analytics, Google Search Console, and other tools to analyze website performance
Manage and optimize paid campaigns on Google Ads and Facebook Ads
Identify and resolve technical SEO issues (site structure, page speed, mobile optimization, etc.)
Build high-quality backlinks through ethical and effective link-building strategies
Prepare SEO performance reports and provide actionable insights
Stay up to date with the latest SEO trends, Google algorithm updates, and best practices

What We’re Looking For:

1–2 years of professional experience in SEO and digital marketing
Solid knowledge of SEO tools like Ahrefs, SEMrush, Moz, and Screaming Frog
Strong understanding of Google Analytics, Google Search Console, and other SEO metrics
Experience with on-page SEO, off-page SEO, and technical SEO
Familiarity with WordPress and basic HTML/CSS knowledge
Experience managing paid ads (Google Ads, Meta/Facebook)
Excellent analytical and communication skills
Bachelor’s degree in Marketing, IT, Business, or a related field (preferred)

Skills

Online Marketing Analysis Brand Awareness Content Marketing Skills SEO Digital Marketing Management Business Development Process

Job Details

Industry:

Information Technology

Functional Area:

Marketing

Total Positions:

1 Post

Job Shift:

First Shift (Day)

Job Type:

Full Time/Permanent

Job Location:

DHA, Lahore, Pakistan

Gender:

No Preference

Minimum Education:

Bachelors

Career Level:

Entry Level

Experience:

1 Year - 2 Years

Apply Before:

May 12, 2025

Posting Date:

Apr 11, 2025

Devsteem

Information Technology · 1-10 employees - Lahore

IT Consulting, Software Development, and Marketing Solutions Company. Devsteem is a trusted IT consulting, software development, and marketing agency, delivering top-notch services globally. Our expert team provides custom solutions that ensure success without compromising quality. We take the time to understand your unique needs, offering innovative approaches to help you excel in the digital world. Stay ahead with tailored tools and strategies that drive sustainable growth and new opportunities. Unlock your digital potential with Devsteem today and start your journey toward lasting success.