Summary

As Head of Digital Marketing, E-commerce & Strategy at (Enablers - Best Amazon Training Institute)

Digital marketing is not only my career but my passion.

✓ Google Analytics & Adwords Certified Digital Marketing Specialist

✓ Managed Websites having Daily Organic Traffic of 250,000+ & Have Ranked Big Keywords organically.

✓ Have Managed PPC, Social Media, Digital Branding Campaigns of $100,000 to $500,000+

✓ Have Worked on Top of the line Brands Websites Like:

✪ Wisepick.org
✪ Clickmall.com
✪ Starprosports
✪ Trradebone
✪ Wadic.net
✪ Mihnati.com
✪ Easytickets.pk
✪ Checkin.pk
✪ And many more prominent brands Locally & Internationally.

✓ Experienced in Managing 50+ Online Business Types like:

• E-Commerce
• Job Portals
• Telecom
• Classified Portal
• SME Business
• Car booking Online Portals UK, US Worldwide
• Flights Booking Portals UK, US Worldwide
• Hotel Booking Industry UK, US Worldwide
• Hajj & Umrah Industry, UK & US
• Law Firms - Attorney marketing US, UK
• and many more...

✓ Also advised on hierarchy for different portals like, lawyers portals, travel portals, classified portals.

• Career Highlights:
• Have Managed 100's of Projects in my career
• Ranked 100,000+ Keywords
• Spent Millions of Dollars in Digital Marketing.
• Unmatched ability to reduce PPC Costs and Generate +ve ROI for business

✓ Provide Full Digital Marketing & Media Strategy for Business

✓ Tools & Scope of Work Doing on Expert level:

• Google Analytics
• Google Adwords
• Media Buying
• Remarketing & Dynamic Remarketing
• Universal App Campaigns
• Facebook Marketing
• Facebook Lead Generation
• Twitter Marketing
• Linkedin Marketing
• UTM Based Tracking
• Funnels & Multi channel Funnels
• Goals Setup
• Segments & Custom Segments
• Ad Espresso
• SEMrush, MOZ, Ahref, Majestic, CrazyEgg, (Eye, Mouse, Video Tracking)
• ROI Analysis

----5 YEARS + EXP IN AFFILIATE MARKETING AND ADSENSE ASWELL---

Projects

We Reviews
Trade Bone
Starpro Sports
ENABLERS
Wadic
Wise Pick

Experience

Company Logo
Digital Marketing Lead
Enablers
Jan 2019 - Present | Lahore, Pakistan

I am incharge of the following:

- Handling SEO and affiliate marketing strategies, like creating keyword strategies, link building, implementing the content strategy and increasing ranking in the most important search engines

- Using SEO techniques to drive targeted traffic to the Company site while getting the site ranked for non-brand terms and increased pages targeted keywords over 100% thus increasing revenue and decreasing PPC cost.

- Directing SEO efforts in the redesign of major Affiliate Marketing website increasing ease of use for senior demographic.

- Creating copies of Pages descriptions, affiliate marketing campaigns, social media platforms, web pages, and more.

- Creating the SEO roadmap, which is being used for all the new projects.

- Managing all SEO for SSM, including on-page optimization of metadata, header tags, text content, appearance to crawlers, link anchor text, link placement, and sitemaps.

In short, I am in-charge of everything related to Social Media, SEO and the Leads / Conversion.

Company Logo
Manager - Digital Marketing
WADIC
Oct 2017 - Jan 2019 | Lahore, Pakistan

MY MAJOR DUTIES & ACTIVITIES IN THIS COMPANY:

- Planing the overall Digital Marketing Strategy
- Study the latest trends in E commerce & implementing them
- Implementation of SEO, SMM and PPC strategy for Ecommerce Store.
- Managing SEO, SEM, SMM Teams
- Managing Content Writing Team
- Managing Ebay and Amazon Stores listings
- Merchant Feeds and Google Shopping
- Conversions Tracking, Goals implementation and Sale Tracking.
- Managing Developers and Designers Team
- Collaboration with Listing team to fix the online stores issues and suggesting them changes that are helpful for SEO team

Company Logo
Senior SEO Expert
NYNS-4 International
Aug 2016 - Oct 2017 | Lahore, Pakistan

• Getting clients sites higher on the search engine results.
• Actively researching, testing and proposing new approaches to improving search engine rankings.
• Launching SEO & Social Media marketing campaigns for clients.
• Implementing online search strategies.
• Deal all kinds of business websites and its social media profiles.
• Analyzing search results via Web Analytics and other specialist tools.
• Optimizing websites and landing pages.
• Involved in the annual SEO planning process.
• Assist web developers and Link-builders to develop high speed and authority websites.
• Resolving technical issues related to a client’s website.
• Study the latest trends in E-commerce & implementing them
• Keyword Research and tracking for clients websites to rank high on search engines.
• Producing regular SEO audits and writing up detailed monthly performance and progress reports for clients.
• Collaboration with Listing team to fix the online stores issues for E-commerce websites.

Company Logo
SEO Executive
Systronic IT Group
Nov 2015 - Oct 2017 | Lahore, Pakistan

• Advance keyword research using keyword planner and other keyword analysis tools.
• Launch SEO, ASO and Social Media marketing campaigns.
• Performing highly detailed website audit to ensure the site is properly developed to maximize search engine visibility.
• Implementing online search strategies.
• Analyzing search results via Google Analytics, SEMrush and other specialist SEO Tools.
• Internal linking and quality external link building.
• Monitoring and tracking the performance of SEO campaigns, including site traffic, banner advert performance and back links.
• Providing remote support, advice and tips to clients.
• Carrying out competitor research and organizing research and surveys
• Producing regular audits and writing up detailed monthly performance and progress reports for clients.
• Optimizing iOS & Android Mobile Apps.
• Writing articles for customers and posting them on relevant blogs, forums and websites.
• Assist web developers, designers and technical teams to produce websites that adhere to SEO standers.

Education

University Of Engineering & Technology Taxila
Bachelors, Bachelors in Engineering, BSc. Electrical Engineering‎
Telecomunication, Software
CGPA 3.6/4
2014

Skills

Expert Quality Assurance
Expert A/B Experience
Expert Adward
Expert Ahrefs.
Expert Analytics
Beginner AWS
Expert CSS
Expert designing
Expert Digital adverting
Expert DM Experience
Expert Ecommerce
Expert email
Expert Facebook
Expert Facebook Advertising
Expert GOOGLE
Expert Google Webmaster
Expert HTML
Intermediate Internees
Expert linkedin
Expert Marketing
Expert media
Expert mobile
Expert Moz
Expert ms
Expert Negotiation Skills
Expert Pinterest
Intermediate Product Sourcing
Expert proof reading
Expert search engine marketing
Expert SEM
Expert SEMRush
Expert seo
Expert seo & sem
Expert Small Business Online Marketing
Expert SMM
Expert Social Blade or others).
Expert Social Media Advertising
Expert Social Research
Expert social services
Intermediate SQL
Expert Target Marketing
Expert Wordpress
Expert Accounts Administration
Expert Add Posting
Expert Adobe Illustrator
Expert AI Programs
Expert Analytic Reporting
Expert Analytic Tools
Expert Analytical Skills
Expert Analytical tools (e.g. Hootsuite

Languages

Expert English