Summary

I have completed the degree of bachelors in business administration from the National University of Computer and Emerging Sciences, majoring in Marketing and Brand management. Additionally, as an individual, I am highly punctual, an exceptional team player, and perform my best under pressure. I am eager to work in an organization that promotes growth while offering a challenging environment.

Experience

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Senior BD Associate - EMEA Region
Atheneum
Jun 2022 - Present | Lahore, Pakistan

- Responsible for identifying potential clients to expand our target database, conducting industry-specific outreach efforts, and facilitating introductory business calls with C-level/D-level clients.
- Tasked with connecting with clients through both cold calling and LinkedIn, elucidating our services to them.
- Played a key role in boosting service sales in the African region, an area with previously limited sales.
- Consistently met quarterly revenue targets, generating 110,000 – 135,000 Euros each quarter throughout 2023.
- Successfully negotiated and executed contracts with Mckinsey, BCG, EY, Deloitte, KPMG, Accenture, Haufe Group, and Bain& Company
- Initiated a reactivation program targeting inactive clients (those who haven't engaged with us in the past 3 months) through strategic cold calling and email outreach efforts.
- In charge of addressing all incoming client inquiries and providing explanations of our services to new clients who reach out to us and responsible for negotiating contracts and renewing those that have lapsed.
- Conducted training sessions for newly hired employees in the BD team, focusing on instructing them on effectively handling client feedback, addressing inquiries, and negotiating contracts. Facilitated multiple mock sessions to enhance their skills.
- Acting as a key Liaison between internal Stakeholders and Clients to ensure that the client needs are met efficiently

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Business Development Associate - Global market insights
Atheneum
Feb 2021 - Jun 2022 | Lahore, Pakistan

- Making Case studies, presentations and one pagers for clients.- Doing industry specific mapping for reach outs.- Assisting my team in making marketing material for clients.- Responsible for doing Email and LinkedIn reachouts to clients

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Business Development Executive
Iqra Enterprises
Aug 2020 - Feb 2021 | Lahore, Pakistan

My job was to identify sales leads, pitch goods or services to new clients, create brand awareness, and maintain a good working relationship with new contacts. Moreover, i did digital marketing using social media marketing and i was responsible for keeping a track of ROI.

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Marketing internship
Tetra pak
Jul 2019 - Aug 2019 | Lahore, Pakistan

Worked as a marketing intern at Tetra Pak under the supervision of Sir Ammar Mursalin (marketing manager of Tetra Pak). I worked on a project which was "Minimum Pasteurization". In this project, we calculated the demand and supply of loose milk in Punjab and learned about the advantages of Pasteurized Milk. 

Education

National University of Computer and Emerging Sciences (FAST NU)
Bachelors, Bachelors in Business Administration, ‎
Marketing and Brand Management
CGPA 3.0/4
2020
Pakturk International School & College
Intermediate/A-Level, , ‎
FSC PRE-ENGINEERING
Percentage 70%
2016
The Punjab School For Boys
Matriculation/O-Level, , ‎
Computer Science
2014

Skills

Intermediate Adaptable to Changes
Expert Customer Analysis
Expert Database Management 
Expert HubSpot
Expert Listening to Customers
Expert Marketing Strategies
Intermediate Product Marketing
Intermediate Research Writing
Intermediate SPSS

Languages

Intermediate Urdu
Intermediate English