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Summary
I am a top-performing and award-winning professional with over five years’ experience implementing sales growth strategies, implementing marketing plans, and maximizing profits to achieve business goals in FMCG and construction sectors. Skilled at managing cross-functional teams to enhance operational efficiency. Solid history of formulating and implementing innovative ideas and techniques to ensure attainment of KPIs and continued progress. Proven success managing long-lasting partnerships with key stakeholders to achieve sales targets. Ability to manage cross-functional teams to enhance operational efficiency and attain organizational objectives whilst driving excellent results and first-class employee development.
My key skills include Sales Management, Key Accounts Development & Growth, New Business Development, Team Leadership & Training, Market Research & Strategy, Sales Presentations & Demonstration, Client Relationship Management, Sales Operations & Trade Marketing, Inventory Level Management, Profit & Revenue Optimization, Process & Performance Improvement
My professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such I would welcome a discussion regarding opportunities with your organization that fit my background.
Projects
Experience
Sales Promotion Specialist
Actively liaise with marketing and sales teams to execute trade promotions and rollout impact in-store campaigns. Render keen eye for details to oversee channel and category specific marketing strategies for various retailers. Create and implement trade marketing policies to administer the trade marketing budget according to sales and marketing objectives.
Key Accomplishments
Succeeded in enhancing brand presence and visibility, such as DDS activity of Ramadan Bazar by directing activation programs with partners.
Enhanced brand and campaign execution process across trade in line with the annual management priorities.
Assured visibility of brands while visiting to the point of sales on a regular basis.
Sales Operations Executive
Created and retained sales history, analysis, and reports of apprehensive areas, regions, and distributors. Compiled and circulated TTS budget, spending, evaluation, reporting, and trade promotions to the sales team. Prearranged and collected orders as well as organized payments from all regions/distributors in line with objectives.
Key Accomplishments
Functioned in close collaboration with regions/distributors to submit, settle, and clear claims and certificates as per standard operating procedures and Company principles.
Territory Sales Executive
Prepared and provided operations and sales activities reports to the Regional Sales Manager on a regular basis. Expertly handled customers/distributors and produced reports on market intelligence, competitor activities, and new innovations. Assumed and maintained full liability for overseeing appropriate disbursal of TTS (customer/consumer pricing and discounts).
Key Accomplishments
Followed company principles and policies regarding quality & sales audits, good warehouse practices, and market hygiene while managing nonconforming goods.
Designed and implemented field sales, channels, and category plans to attain agreed KPIs for the assigned territory.
Set a benchmark of excellence by leading eight distribution setups to develop a cumulative business of 90M.
Senior Officer-Sales & Marketing
Established new strategies to examine quality and audit checks discounts and revise forecasts for resolving issues. Held full accountability for overseeing merchandising of company products in the store. Played an integral role in administering numerous ATL, BTL, and TTL activities. Developed and strengthened long-term relations with clients and dealers to generate sales.
Key Accomplishments
Produced and offered reports of sales activities and operations to the senior sales manager in a timely manner.
Steered sales audits while working with high performing sales controls team.
Project Trainee
