Summary

Dedicated and goal-oriented professional with a wealth of experience in Sales & Marketing. Adept at devising and executing strategic initiatives to maximize revenue growth and market share. Demonstrated proficiency in cultivating and nurturing client relationships, resulting in consistently exceeding sales targets.


Throughout my career, I have honed my expertise in leveraging market trends and consumer insights to develop innovative marketing campaigns that effectively resonate with target audiences. My strategic thinking and analytical acumen have contributed to the successful launch of several high-impact initiatives, resulting in notable market penetration and increased brand visibility. I am now seeking fresh challenges that will allow me to leverage my extensive skill set and passion for driving business growth.


Projects

Daily Research Report

Experience

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Assistant Manager
Dawood Equities Limited (DEL)
May 2021 - Present | Karachi, Pakistan

My job here is :

Managing the Commodities Desk
Marketing of Dawood Equities Limited
Daily Research Report Creation
Designing new strategies for business expansion

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Business Development Associate
Pakistan Mercantile Exchange Limited
Nov 2016 - Apr 2021 | Karachi, Pakistan

At PMEX my job is focused on but not limited to the following:

New Membership Induction
Activation of existing members
Increasing trading activities
Conflict Handling
Documentation Scrutiny
Website Updates
Report Compilation

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Social Media Marketer
Upwork.com
Oct 2018 - Jan 2019 | LA, USA

Key responsibility were: 

To develop and maintain a social media strategy that actively addresses listening, networking, influencing, and selling on the social web.
To Identify authoritative and influential individuals and brands on the social web and implement a social networking strategy to facilitate and nurture strategic partnerships.
Establish authority on the social web through the distribution and sharing of valuable content produced internally and externally,
Monitor discussions and trends as they pertain to the company, products, and brand 
Identifying and reporting trends in sentiment and advising on potential opportunities for content and product creation
Monitor and measure the success of social media strategy (i.e. increased engagement, customer acquisition, website traffic, etc.)

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Assistant Client Account Manager
Zameen Media Pvt Ltd.
Oct 2015 - May 2016 | Karachi, Pakistan

I have worked for the largest Property Portal website in Pakistan. This has equip me with phenomenal skills and abilities , especially in:

Key Account Management
Customer Satisfaction
Up Selling
After Sales Services 

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Sales and Marketing
State Life Insurance Corporation of Pakistan
May 2012 - Dec 2014 | Karachi, Pakistan

At State Life I was responsible to generate Sales by selling maximum number of Life Insurance Policies . This has enabled me to sharpen my Selling skills and also educated me better about Client Account Management and After Sales Services.

Education

Iqra University
Masters, Masters in Business Administration, ‎
Business Finance
2025
Preston Institute of Management Sciences and Technology
Bachelors, , BBA‎
Marketing
CGPA 3.3/4
2014

Skills

Expert Project Management
Expert Sales Conversion
Expert Accounts Management
Expert Adaptability
Expert Administrative Meetings Management
Intermediate Ads Automation
Intermediate Advance Microsoft Excel
Intermediate Aesthetic Procedures Knowledge
Expert Aftersales
Intermediate Agency Relationship Management
Expert Agile Project Management
Expert AI Programs
Intermediate Alias Automotive
Expert Amazon PLA Optimization
Expert Amazon Product Listing
Expert Amazon Sales
Expert Amin Management
Expert Analytical Skills
Expert Asia Business Development
Expert B2B Business Development
Expert B2B Manager
Expert B2G
Intermediate Banking
Expert Bio Surgery
Expert Blog Marketing
Expert Boutique Knowledge
Intermediate Branch Administration Skills
Intermediate Branch Banking
Expert Branch Management
Expert Brand Advertising
Expert Brand Awareness
Expert Brand Awareness Programs
Expert Brand Development Strategies
Expert Brand Management
Expert Brand Performance Management
Expert Branding
Expert Branding Ldeas
Expert British Accents
Intermediate Budgeting and Forecasting
Expert Build Strong Teams
Intermediate Bulk Sales
Expert Business Acumen
Expert Business Development Skills
Expert Business Development Process
Expert Business Development Strategies
Expert Business Knowledge
Expert Business Strategies
Expert Business Strategy Formulation
Expert Business Transformation
Expert C Level Leadership

Languages

Intermediate Urdu
Expert English