Summary

I am a multilingual sales and marketing leader with 25+ years’ experience in diversified international business to business environments within the FMCG, pharmaceutical, electronics, and leasing business industries. Successful leadership experience in new business development, territory growth, market penetration and start-up operations in consumer-oriented marketplaces. Innovative development and implementation of successful, high-impact business plans and growth strategies with a confident approach; rapid delivery of optimal revenue results and business efficiencies. Demonstrated leadership in partnering with senior teams on strategic growth initiatives for increased market share, ROI and shareholder value. Holds valid UAE Driving License.


My key skills include New Business Development, Event Management, Product Launch, Sales & Marketing Leadership, Brand Management, Business Planning & Development, Key Account Management, Human Resources Functions, Inventory Management, Training & Development, Performance Metrics, Business Forecasting, Process Improvements, Change Management, Team Leadership, Problem Resolution and Analytical Analysis


Attached is my CV which showcases my progressive experience and successful track record for leading successful initiatives. My professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such, I would welcome a discussion regarding opportunities with your organization that fit my background.

Experience

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Manager of Sales Operations
Qaiser Electronics Group (Leasing Business)
Jan 2015 - Present | Rawalpindi, Pakistan

Streamline and supervise daily sales, recovery, staff hiring, and daily operations through liaison with Zonal/Branch Managers. Motivate team to meet monthly targets by eliminating all market and HO related issues. Skillfully analyze, formulate, and deliver sales and recovery reports of team to the management.
• Trained, developed, and scheduled teams, and resolved all issues via collaboration with the senior management.
• Successfully proposed and designed different tools and system as well as administered product category wise sales to ensure smooth and fast recovery.
• Achieved company monthly/annually sales target by directing business planning and policy making initiatives and executing of company policies to the ground level.

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National Sales Manager
Alfalah Business Group
Apr 2016 - Oct 2016 | Lahore, Pakistan

Trained and mentored a team of sales as well as organized training programs to manage key accounts and handle staff redundancy and termination of employment. Built and sustained long-term relationships with customers and partners by assisting in accomplishing benefits from extend pre-sales and sales services.
• Identified and examined market trends and gaps and resolved issues by planning and implementing sales strategies and formulating brief reports in an efficient manner.
• Acquired and developed new key accounts while maintaining and increasing revenues by utilizing both direct and indirect technical sales strategies and approaches to target these facilities.
• Implemented strategic sales programs and development plans for revenue growth through customer retention management and new business attainment.

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Manager of Sales Operations
Changhong Ruba Pvt Ltd
Aug 2012 - Oct 2014 | Lahore, Pakistan

Functioned in close collaboration with trade marketing teams to supervise counter action and examine market intelligence. Oversaw inventory to meet business plans and shortfalls while focusing on new product development. Rendered a keen eyes for details for formulating detailed budgets and projecting future forecast. Coordinated with distributor dealers’ network and steered frequent market visits to ensure market share.
• Ensured presence to optimize dealers ROI and communication level while evaluating sales team applicability.
• Effectively established and implemented plan for the sales team as well as prearranged business operations to ensure company G.P annual growth.
• Examined, created, and reported various tools and formats and led comprehensive sales and collection operations to maintain working capital in control for smooth business.
• Strengthened and retained effective relations with key accounts and team members while offering job coaching, product training and problem handling solutions.

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Warehouse Manager
Dawlance Group of Companies
Sep 2011 - Aug 2012 | Hassan Abdal, Pakistan

Supervised and trained new team members to ensure organizational efficiency, while maintaining a positive and effective work environment and adhering to site policy at all times.
• Played an integral role in directing over 200 dealers for logistic services and large number of staff and transporter team to move 50000 units stock per month.
• Acted as a liaison between employees and upper management; motivated, developed, and directed employees to improve team efficiency.

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Branch Manager
Dawlance Group of Companies
Dec 2004 - Aug 2011 | Gujranwala, Pakistan

Compiled, created, retained, and delivered market reports and records of over area sales to the management in a timely manner. Headed the responsibility for managing various HR functions, including recruitment, salary adjustment, and relocation of office staff. Developed and maintained productive relations with sales, service, and logistic departments to meet outstanding performance. Examined marketing dynamic and competitor’s activities and upgraded staff quality through team building, training, and leadership.
• Spearheaded Gujranwala sales office and trained cross-functional team to achieve and exceed region’s sales target in value and units within allocated resources.
• Successfully built corporate image of company by delivering various plans to achieve yearly/monthly targets.
• Improved efficiency and achieved sales targets with market coverage, distribution and range development.

Education

University of the Punjab
Bachelors, , BA‎
Math
1993

Skills

Expert selling to customer needs
Expert Accounts Administration
Expert Analysis of Information
Expert Analytical Skills
Expert Branch Support.
Expert Business Acquisition
Expert Business Acumen
Expert Business Development Process
Intermediate Business Strategy
Expert Client Followup
Expert Coaching
Expert Conservation Awareness
Expert Coordination Skillss
Intermediate Creative Desing Skills
Expert CRM Analysis
Expert Customer Orientation
Expert Customer Relationship Management (CRM)
Expert Development Development
Intermediate Distribution Management
Expert End To End Sales
Intermediate FMCG Sales
Expert Generating Leads
Expert Handling Assignments
Expert Key Account Handling
Expert Manage Client Relationships
Expert Market Assessments
Expert Meeting Sales Goals
Expert Operational Tasks Handling
Expert Performance Management
Expert Purchase Management
Expert Quality Control Processes Command
Expert Reporting Writing
Expert RESTful APIs
Expert Sales Management
Expert Sales Manager
Expert Sales Skill
Expert Salesmanship
Expert Selling
Expert Stress Handling
Expert strong Communication;
Expert Territory Manager
Expert Time Managment
Expert قيادة المبيعات والتسويق
Expert مبيعات المشاركة
Expert Xray Equipment Maintenance
Expert اكتساب المبيعات
Intermediate استشارات إدارة المبيعات
Expert رعاية العميل

Languages

Expert Urdu
Expert English

Waseem Contacts

Muzafar Ud Din Mirza
Waves Cool Industries Pvt. Ltd