Summary

I am a creative professional with 9+ years’ experience in social media management, sales, marketing, and customer service. Proven success creating and managing social media strategies and platforms of the organization, scheduling social media posts, and developing brand awareness to gain audience attention. I am adept at utilizing critical market and competitive research to define target markets and improve product value proposition. Solid history of formulating and implementing innovative ideas and techniques to ensure attainment of KPIs and continued progress. Skilled in creating social media engagement and activities reports. Key strengths lie in creating value, understanding of potential audience, relationship building, acquiring new customers, and attaining market share.


My key skills include Social/Digital Media Marketing Management • Sales Management • YouTube Management • New Business Development • Google Ads • Facebook Advert • Media • Community Management • Customer Support & Service • Social Media • SEO • Team Building & Leadership • Adobe Photoshop • MS Office


My professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such I would welcome a discussion regarding opportunities with your organization that fit my background.


Projects

Home Decor Wallpapers
BOL Entertainment
Understanding Knowledge
BOL News

Experience

Company Logo
Social Media Manager
Voice of Nation
Jun 2019 - Mar 2024 | Karachi, Pakistan

Produced social media timelines via close collaboration with designers and other digital media members. Created appropriate tags and description while uploading content on social media platforms.

Key Accomplishments

Achieved bottom line results by developing and retaining company website, channel live streaming, and other videos on numerous external sites.

Significantly raised audience satisfaction as well as sustained attractive audience experience by directing contents, campaigns, and social media channels.

Received three consecutive gold performance in recognition of achievement of excellence

Company Logo
Senior Executive Social Media
BOL Media Group
Oct 2017 - Jun 2019 | Karachi, Pakistan


Produced social media timelines via close collaboration with designers and other digital media members. Created appropriate tags and description while uploading content on social media platforms.

Key Accomplishments

Achieved bottom line results by developing and retaining company website, channel live streaming, and other videos on numerous external sites.
Significantly raised audience satisfaction as well as sustained attractive audience experience by directing contents, campaigns, and social media channels.
Received three consecutive gold performance in recognition of achievement of excellence.

Company Logo
Senior Executive Social Media
MobiTising Pvt Ltd
Jan 2012 - Oct 2017 | Karachi, Pakistan

Held full liability for creating social media and marketing tools and executing social media marketing strategies for clients according to objectives. Conducted searches to incorporate best practice as well as developed plans to attain results. Developed brand awareness, web based ad campaigns, and online content
Key Accomplishments

Internationally promoted content on VAS channel by OBDs and SMS services through their platforms
Built synergies with national and international vendor to administer social media tasks. Proficiently created and supervised client Facebook pages, channels, and platforms list.

Education

Courses in Doha
Certification, ‎
Digital Marketing
Completed
2022
Virtual University of Pakistan
Diploma, ‎
Specialization In Marketing
Completed
2021
Digiskills (online)
Certification, ‎
Digital Marketing
Completed
2019
Skill Development Karachi
Diploma, ‎
Digital Marketing
Completed
2018
University of Karachi
Masters, MSc, ‎
Computer Science
2009

Skills

Expert Marketing Strategies
Expert Social Media Management
Expert Adobe Phoo Shop
Expert AI Programs
Intermediate Brand Visibility
Expert Canlendar Management
Expert Content Management
Expert Customer Engagement
Expert Evaluation Skills
Expert Facebook Data Handling
Intermediate Fluent i English
Intermediate Google Ads
Intermediate Google Analytics
Intermediate Instagram Knowledge
Expert Market Assessment
Expert Market Research Project Management
Expert Marketing Expert
Expert ommunications Skills
Expert Sales Tactics
Expert SEO Knowledge
Expert Social Advertising
Expert Social Media Communications
Expert Social Media Management
Expert Social Media Marketing
Expert Social Media Optimization
Expert Social Media Strategises
Expert YouTube Management
Expert المهارات المعدنية

Languages

Expert Urdu
Expert English