Summary

An experienced professional currently working as a senior content writer at an IT company. I am engaged in writing, editing, and strategizing content. I help train resources. My role is diverse as I also liaise with other teams to fulfill SEO and social media requirements. I am also responsible for compiling daily progress reports of the content, SEO, and social media team for the client.

Experience

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Senior Content Writer
April & June Digital
Nov 2020 - Present | Lahore, Pakistan

Creating content calendar, writing blogs and social media posts along with leading resources.

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Editor, Writer & Social Media Content Creator
Box Office Detail
Nov 2019 - Oct 2020 | Lahore, Pakistan

Leading the website content team and creating written as well as social media content on daily basis. The content ranges from article, news, interviews and opinion articles on entertainment.*As the Editor, I manage and curate content on a daily basis. I also handle the company's Instagram page and create posts.* I have ranked articles on Google using best practice SEO.

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Editor/Writer
Entertainment Pakistan
Nov 2018 - Nov 2019 | Lahore, Pakistan

-Responsible for writing and edit articles,reviews and news on entertainment industry including dramas,films and music.

- Content management on Wordpress.

-Ensure content is in line with requirements of the audience based on SEO and Google Analytics.

-Social media and community management.  

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MTO Communication & Marketing
Women Empowerment Group(Pink Ribbon Pakistan)
Oct 2017 - Feb 2018 | Lahore, Pakistan

- Communication and coordination with CSR departments and other relevant stakeholders.
-Ran point on mall activations & other marketing campaigns for fundraising.
-Produced content for various campaigns like pink ribbon & white ribbon. The content included web content, newspaper articles, case studies, press release, flyers, newsletters, streamers, research etc.

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Content Writer
Freelance Writing
Oct 2013 - Sep 2015 | Lahore, Pakistan

-Entertainment articles, web content for e-commerce websites and academic writing websites.

Education

Forman Christian College
M-Phill, Masters of Philosophy in Economics‎
Applied Econometrics, Development Economics
Completed
2017
Kinnaird College for Women
Bachelors, Bachelors in Science, BSc(Hons') Economics‎
Development Economics
CGPA 3.4/4
2014

Skills

Intermediate American Incessant
Intermediate Content Editing
Intermediate Content Management
Intermediate Content Management Systems
Expert Content Writng Skills
Intermediate Creative Writing
Expert Economics research
Intermediate Google Analytics
Intermediate Marketing Process
Intermediate Social Media Management

Languages

Expert English
Intermediate Urdu

Companies Followed

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