Summary

Marketer & Trainer with over 6 years of experience. Proven success in implementing marketing strategies that have pulled upto 20 percent increase in qualified leads. Proficient in content writing, social media, email marketing, SEO, customer & client servicing. As a Trainer, proficient in interviewing, Training Needs Assessment and Training & Development. Friendly demeanor with creative and innovative ideas. Can work either in-house or travel anywhere to get things done.

Possess a MBA in Marketing and a certificate in Digital Marketing.

Experience

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Marketing Intern
Qureshi Flour Mills (Q&Q Food Industries Private Limited)
Nov 2018 - Present | Karachi, Pakistan

Internship lead to Marketing Manager position.

Responsibilities
Daily testing of wheat, bran, soft flour, hard flour and semolina to maintain local and export quality.
Digital marketing and Brand management through social media, Ecommerce and online trading platforms.
Cold calls and surveys to different superstores, distributors, factories and bakeries.
Creation and publication of all marketing material.
Weekly meetings with Export Manager on the progress.

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Associate Manager
AXACT
Jul 2018 - Oct 2018 | Karachi, Pakistan

1. Managing all the marketing activities within the marketing department
2. Developing marketing strategy for the company in line with company objectives.
3. Creation and publication of all marketing material with the help of Brand Management team.
4. Planning and implementing promotional campaigns.
5. Preparing and managing email marketing campaigns.
6. Monitor and report on effectiveness of marketing campaign.
7. Maintaining good relationship with employees & clients.
8. Training & Development of Team as per clients requirements.
9. Weekly meetings with Vice President and Senior Manager on the progress.
10. Exposure of building a new startup.

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Trainer (Lead Generation & Customer Service)
ApexChat
Sep 2014 - Jul 2018 | Karachi, Pakistan

1. Conducting job evaluation surveys.
2. Liasing with Director of operations and COO and interviewing employees at all levels to identify and assess training and development needs.
3. Developing training and development strategies with Director and COO by considering immediate and long term staff requirements.
4. Compiling and presenting information.
5. Developing individual training programs that meets the skills gap identified through training needs assessment.
6. Supervising and monitoring progress made via training programs.
7. Weekly meetings with Director and COO to give updates on employees progress and to share new ideas of training and development.
8. Updating employees instantly on the customized needs of our clients.
9. Quality Assurance.

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Marketer (VOLUNTEER)
Kasbati & Co (Tax Excellence)
Jan 2018 - Feb 2018 | Karachi, Pakistan

Marketing of TAX related products (QC, CoLU and DNC) to experienced tax professionals.

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Consultant (VOLUNTEER)
Jublee Life Insurance
Nov 2017 - Dec 2017 | Karachi, Pakistan

Need Identification
Policy Making
Business Development
Designing Customized Financial Product
Relationship Building
Networking

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Internet Service Representative (ISR)
ApexChat
Apr 2013 - Sep 2014 | Karachi, Pakistan

Lead generation and Customer support via online live chat - 24/7 on behalf of 7000+ customers worldwide (whereas USA, Canada, Australia, New Zealand and UK covers the most part) that includes - law firms, schools, FMCG companies, dealerships, event organizing companies, doctors office etc.

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Business Development Executive (BDE)
OutSource Systems & Solutions (OSS)
May 2012 - Dec 2012 | Karachi, Pakistan

Out bound (hardcore) sales via call in different regions of Canada. Breifing services to customers and keeping them aware of latest discounts/promotions available in their area.

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Lead Generator (Telemarketer)
E-Data Solutions
Sep 2010 - Dec 2011 | Karachi, Pakistan

Cold calling in different regions of America and Canada to sell vacation packages according to season. Setting up an appointment and briefing the whole procedure to customers that how they can collect their vacation package by attending a seminar (timesharing project).

Education

The Code It Company (HomeWork Pakistan)
Certification, Digital Marketing‎
Google Adwords, Google Analytics, Keyword Research, SEO, CPC, PPC and Social Media Marketing.
Completed
2017
Mohammad Ali Jinnah University
Masters, Masters in Business Administration, MBA-Marketing‎
Brand Management, Public Relations, Supply Chain Management, Customer Relationship Management
CGPA 2.7/4
2016
University of Karachi
Bachelors, Bachelors of Dental Surgery, Bachelors in Commerce‎
AUDITING
Grade C
2013
Shaheen Public School
Matriculation/O-Level, Matric in Science, Matriculation‎
Science
Grade B
2008

Skills

Beginner Business Dnvelopment
Expert Client Acquisition Skills
Expert Client Derailing
Expert Client Relations Management
Expert Conservation Awareness
Expert Cross Team Communication Skills
Intermediate Digital Project Management
Expert Emotional Intelligence
Intermediate Event Organizing
Beginner Google Analytics
Expert Inbound Lead Generation
Expert Interviewing
Beginner Linked Analytics
Beginner MarketAssessment
Expert Outbound Sales
Expert Presentation Skills
Expert Software Quality Review
Expert Story Telling
Expert Team Mentoring
Expert Training & Development
Expert Training Needs Assessment
Expert Vape Knowledge
Expert Written Presentation Skills
Expert عمليات خدمة العملاء

Languages

Expert English
Expert Urdu