Commercial experience from distribution end to retail end including cross channel strategic development.

Negotiation experience with distributors and modern trade channels.

Contract management experience for respective channels including modern trades & LMT's.

Relationship management experience from managing trade including modern trade customers.

Category management experience (sales/margin etc) especially FMCG product segments.

Strategic planning experience from market insights(secondary reports).

Developing action plans upto regional level (Define channel projects/category and respective measures).

Sales management experience (numeric/weighted with category focus ROI with distribution perspective)

Distribution operation management experience (execution level to strategic planning).

Project management experience for multiple launches.

Specialities
-Sales Planning
-Forecasting
-Team Building
-Execution of Plans
-Business Knowledge
-Analytic Skills
-Execellent Communication Skills
-Leadership Qualities
-Strong Follow Ups & Controls
-Carrier Oriented
-Target Oriented
-Training Team
-Vast Market Knowledge of Central Punjab

Collecting customer and market feedback and reporting the same to the organization

Monitoring sales team performance, analyzing sales data, periodical forecasting and reporting to zonal head

I am engaged to monitor the sales of our company's brands in the territory of Central Punjab along with my Company's designated distributors in the territory and managing dedicated sales team.

Managing staff levels to ensure that key target marketing areas are always covered.
Advancing the company's strategic positioning with key accounts.
Maintaining strong and cordial relationships with corporate level sales and marketing managers.
Identifying and monitoring the performance of competitors in the market place.
Providing excellent customer service to designated accounts.
Identifying profitable new alternative distribution points.
Developing a unique approach to identify and capture new accounts.
Identifying and managing potential distributors, vendors and sales agents.
Helping to grow the sales pipeline in the shortest time possible.

To maintain liaison with Red Bull Pakistan team to aid Sales & Marketing activities.
Responsible to achieve monthly, quarterly & annually volume targets as well as monitoring of targets.
Implement & cascade action plan to territory team to execute strategies.
Review progress as objectives at weekly meetings and take corrective action where appropriate.
Ensure smooth flow of information to RSM to aid strategic decision making.

To maintain good relationship and facilitate company distributors.
To build strong business relationships with my clients. i.e. wholesalers, retailers and institutions.
To monitor in time stock deliveries to our clients.
To monitor Distribution Sales Force (D.S.F) regarding their field work and Preparation of monthly sales targets to D.S.F.s.
To resolve Problems facing by my clients and D.S.F.s in the market.
To achieve Sales Targets
Ensure that the sales force are properly equipped, trained and motivated to achieve their objectives.
Worked in market on a regular basis with all sales personnel to assist them in managing customer issues, improving performance and providing training objectives.
Report market and competitive activities to my Zonal Manager with recommendations on actions and objectives that should be adhered to.
Review and analyses sales force achievements to ensure company objectives are being achieved and control systems adhere to.
Frequently review the sales priorities, planning and presentation of the sales force ensuring that they are continuously aware of all stock, pricing and promotional issues.
Recommend on changes to credit limits, authorize Sales Representatives orders, agreed FOCs damaged goods uplifts and customer discounts.
Formulate feed back from end consumer through market research and reporting to the Brand Manager.

To monitor Distribution Sales Force (D.S.F) regarding their field work and Preparation of monthly sales targets to D.S.F.s.
To resolve Problems facing by my clients and D.S.F.s in the market.
To achieve Sales Targets
Ensure that the sales force are properly equipped, trained and motivated to achieve their objectives.