Summary

Steadfast, committed, and passionate graduate with extensive digital marketing experience and project management knowledge with a strong foundation in Facebook Ads Media Buying.

Projects

Craft Constructions (Business Plan for construction company)

Experience

Company Logo
Facebook Ads Media Buyer
Mablay Beauty Pvt Ltd
Jan 2023 - Present | Islamabad, Pakistan


Develop and implement strategic Facebook advertising campaigns to drive brand awareness, customer acquisition, and lead generation.
Conduct thorough research and analysis to identify target audiences, market trends, and competitive landscapes to optimize campaign performance.
Create compelling ad copy, headlines, and visuals that align with the brand's messaging and objectives.
Monitor campaign performance metrics, such as click-through rates, conversion rates, and return on ad spend (ROAS), and make data-driven optimizations to maximize campaign effectiveness.
Collaborate with the creative team to produce high-quality ad creatives that resonate with the target audience and align with industry best practices.

Company Logo
Facebook Ads Expert
Branding Bytes
May 2022 - Dec 2022 | Islamabad, Pakistan


Develop and implement strategic Facebook advertising campaigns to drive brand awareness, customer acquisition, and lead generation.
Conduct thorough research and analysis to identify target audiences, market trends, and competitive landscapes to optimize campaign performance.
Create compelling ad copy, headlines, and visuals that align with the brand's messaging and objectives.
Monitor campaign performance metrics, such as click-through rates, conversion rates, and return on ad spend (ROAS), and make data-driven optimizations to maximize campaign effectiveness.
Collaborate with the creative team to produce high-quality ad creatives that resonate with the target audience and align with industry best practices.

Company Logo
Facebook Ads Media Buyer
Intrazix
Jan 2021 - Feb 2022 | Lahore, Pakistan


Develop and implement strategic Facebook advertising campaigns to drive brand awareness, customer acquisition, and lead generation.
Conduct thorough research and analysis to identify target audiences, market trends, and competitive landscapes to optimize campaign performance.
Create compelling ad copy, headlines, and visuals that align with the brand's messaging and objectives.
Monitor campaign performance metrics, such as click-through rates, conversion rates, and return on ad spend (ROAS), and make data-driven optimizations to maximize campaign effectiveness.
Collaborate with the creative team to produce high-quality ad creatives that resonate with the target audience and align with industry best practices.

Company Logo
Business Development Executive
Harvest Topworth International
Jul 2017 - Oct 2017 | Lahore, Pakistan

• To generate quality leads that result in sales
• Maintain relationships with existing as well as new clients
• Cold calling to arrange meetings with potential customers to prospect for business

Company Logo
Project Manager
Metaflex Interiors
May 2016 - Jun 2017 | Lahore, Pakistan

Education

University of Management & Technology (UMT)
Masters, Masters in Business Administration, MBA Project Management‎
Project Management, Operations Management, Marketing Management
CGPA 2.6/4
2016

Skills

Expert Digital Marketing Management
Expert Facebook Ads Handling
Intermediate Google Analytics
Intermediate Linked Analytics
Beginner مساعدة مكتب
Beginner التخطيط المدني

Languages

Beginner Mandarin
Beginner Pashto
Intermediate English
Expert Urdu