Summary

With over 10 years of experience in the field of marketing and communications, Faizan Iftikhar is a marketing and communications specialist with a strong flair for creativity and writing with a passion for all things marketing. Content, Communication, PR and Strategy development are some of the buzzwords that define him day to day work.


A well-qualified person having experience in handling operational and marketing management with administrative assignments with proven ability in enhancing operational efficiency, maximizing operating funds and affect team productivity. 


Moreover, 4 years of multiple experience in the areas of Operations and Team Management,Quality Assurance, Customer Relations and Business Development
- An out-of-the-box thinker with a flair for identifying & adopting emerging trends & addressing
industry requirements to achieve organizational objectives and profitability norms.
- A strategic planner with proficiency in streamlining business processes, defining continuous improvement
processes, accelerating employees’ strengths and building powerful teams that can conquer any obstacles.
- Adeptness in providing guidance and leadership to staff in accordance with specified program objectives.
- Exceptional communication, presentations & mentoring skills with distinguished abilities in leading teams for developing business continuity plans, procedures and service standards for business excellence.


Experience

Company Logo
MARKETING - MEDIA AND ASSOCIATIONS LEAD (MEDIA RELATIONS, PR & CSR)
NELSON PAINTS INDUSTRIES PVT. LIMITED
Jul 2017 - Present | Karachi, Pakistan

Ø  Planning Marketing events to achieve the brand image and business goals with objectives
Develop marketing communications plan, marketing materials and coordinate all public relations activities, which includes; initiating, recommending and implementing effective communication strategies to support its objectives
Ø  Leading, planning and execution of stage, art, media and CSR related events with media coverage and incorporation.
Ø  Managing creative work related to online and digital marketing
Ø  Media with PR coordination and incorporation at different official events and shows.
Ø  Devise Marketing Strategy and Public Relations of new product launches.
Ø  Planning, coordinating and executing influencers/celebrities PR campaigns for social media or endorsements.
Ø  Liaising and engaging with the concern organizations and department for alliances regarding CSR
Ø  Work with the internal team, marketing staff, and other managers to increase marketing opportunities and thereby maximize mileage for their organization.
Ø  Develop compelling content and communications materials, including press releases, organize media interviews and event coverage and media strategies in a timely manner
Ø  Manage Social Media Platforms, content compliance, drive strategy and communication Initiate corporate branding initiatives to promote brand image and ensure consistency in the positioning of the Company’s corporate image building
Ø  Promote market intelligence on industry news, events, and happenings for timely decisions
Ø  Managing vendors for wall revamping, boards alignment, and other on-ground collaterals.
Ø  Identify and develop new and existing referral sources to develop successful referring relationships.
Ø  Curating Adhoc campaigns in order to increase brand awareness and equity. Managing all social media activities single-handedly on Twitter, Facebook & Instagram.
Ø  Driving brand awareness by creating targeted social media strategies
Ø  Developed and managed the company’s social responsibility projects. Creating, analyzing and evaluating the impact, resource requirements and cost/benefit of new CSR projects; and proposing them to key individuals.

Company Logo
SENIOR AMBASSADOR - BUSINESS RELATIONS (NSC)
Nelson Studio Corporation
Jul 2015 - Present | Karachi, Pakistan

SENIOR AMBASSADOR - BUSINESS RELATIONS (NSC)

 Coordination with Corporate Clients & Meetings

 Planning Marketing events to achieve business goals and objectives, conducting competitor's analysis

 Developing marketing strategies and recommending solutions that meet clients' need while keeping target brand promise on the top of the mind

 Driving brand awareness by creating targeted social media strategies

 Collaborating with clients and identifying business opportunities that positively impact in financial terms

 Thoroughly assessing prospect customers' need and translating those needs into product statements

 Representing the Company at different forums as an Ambassador to establish strong business relationship with clients

 Consultancy services of color scheming

 Compliance and super-visioning team i.e, their schedule, meetings and distributing area to boost the sale

 Giving training to sub-ordinates regarding discount structures, paint attributes and customer services

 Handling Customers' queries adequately and building strong relationships with them in order to maintain good revenue growth

 Compliance on Sales activity i.e, timely feedback's from corporate clients and maintaining SOP's of Sales

 Co-ordination with interior designers and architects to promote the product and further discussion on the new paint innovations

 Providing proper customer services and satisfaction towards product and building strong business relationship with customers in a constructive manner

Education

KARACHI UNIVIERSITY
Masters, Masters in Arts, ‎
International Relations
2019
University of Karachi
Masters, Masters in Commerce, Masters in Economics‎
Business Economics
2013
Tabaniis School Of Accountancy
Certification, CA Foundaton‎
Accounting & Finance, Mathematical Statistics, Statistics
Completed
2011

Skills

Intermediate Analytical Thinking
Expert Brand Management
Beginner CA (Partial)
Intermediate Complaint Management
Beginner Evaluation and Implementation
Beginner Funds Management Skills
Intermediate Handling Assignments
Beginner Japanese & Korean Language Proficiency
Intermediate Marketing Plans
Intermediate Microsoft Outlook
Expert Oral Communication Skills
Beginner Social Welfare Management
Beginner Software Quality Review
Expert Team Management
Intermediate Training and Development
Beginner Voucher Management
Expert رعاية العميل

Languages

Beginner Sindhi
Beginner Hindi
Intermediate Punjabi
Expert English
Expert Urdu

Faizan Contacts

Rimsha Zafar
Fulcrum Pvt Ltd
Riaz Ahmad
Al fazal Restaurant – Wapda town, Lahore