Summary


Self motivated individual having 25 years of experience in the field of Retail Sale & Operations, Marketing, Brand Management & Advertising. Highly rated track record of planning and executing major projects and campaigns within timelines and assigned budgets. Have lead teams to success in projects and toward achieving both short and long term objectives. Major strengths are retail, sales, marketing/brand management.


Projects

FASHION DESIGNING

Experience

Company Logo
Retail Operation Manager
Francesco Romero
Jan 2016 - Apr 2020 | Karachi, Pakistan

                    After successfully launched 1st Italian Bespoke Brand in Pakistan and Managed all product planning and innovations related to the brands Managed product launches in the retail market in close coordination with sales department Managed pricing and costing in close coordination with costing department Worked with the executing advertising plans, creation of advertising, campaign shoots, media planning & releases. Developed retail and marketing budgets development plans Market research to determine market requirements for existing and future products Developed yearly comparative sale statements and forecasting and identifying potential opportunities of business expansion in the retail market Organized and conducted focus groups on brand equity Research and development of yearly forecasting of Bespoke Identifying potential retail points and developing retail in lined with future plans of the company Setup a product development nationwide for both RTW and fabrics for Custom Made .

Company Logo
REGIONAL SALES MANAGER
CHESTER BERNARD
Mar 2015 - Sep 2017 | Karachi, Pakistan

               Launch Causal Contemporary Shirts Category By The label of ( Left ) and boots up the Bespoke Shirts & add the Loyalty Reward Program after 12 years start the online Retail Local & International as well. successfully developed and launched online Custom Made Shirts brand with the crafted team to develop & Desigen new style of Shirts.Managed all product planning and innovations related to the brands Managed product launches in the retail market by self .

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Retail Sales Manager
Cotton & Cotton
Aug 1992 - Mar 2016 | Karachi, Pakistan

25 Year\'s spend with this Brand successfully developed and launched  Managed all product planning and innovations related to the brands Managed product launches in the retail market in close coordination with sales and Production department Managed pricing and costing in close coordination with costing department Worked with the executing advertising plans, creation of advertising, campaign shoots, media planning & releases. Developed retail and marketing budgets development plans Market research to determine market requirements for existing and future products Developed yearly comparative sale statements and forecasting and identifying potential opportunities of business expansion in the retail market Organized and conducted focus groups on brand equity Research and development of yearly forecasting for mans formal wear Identifying potential retail points and developing retail in lined with future plans of the company Setup a product development .

Company Logo
Regional Sales Manager
GIORGEANTI NEW YORK
Dec 2011 - Sep 2012 | Lahore, Pakistan

 Retail Sale & Operations, Marketing, Brand Management & Advertising. Highly rated track record of planning and executing major projects and campaigns within timelines and assigned budgets. Have lead teams to success in projects and toward achieving both short and long term objectives. Major strengths are retail, sales, marketing/brand management.

Education

University of the Punjab
Bachelors, Bachelors in Commerce, Bcom‎
Commerce
1994
PUNJAB COLLAGE OF COMMERCE , LAHORE.
Intermediate/A-Level, Intermediate in Commerce, I.COM‎
I.COM
1992
Govt St.Francis High School Lahore.
Non-Matriculation, Arts‎
Arts
Completed
1988

Skills

Intermediate Candela Software Command
Expert Conservation Awareness
Expert Listening to Customers
Expert Retail Operations
Expert RMS
Expert Training session
Expert Transaction Record Management
Intermediate vend
Intermediate White Peacock

Languages

Expert Punjabi
Expert Urdu
Expert English