I am an accomplished and commercially minded professional with 10+ years’ experience in sales, marketing, business development, customer service, and partnership/relationship management. Proven expertise in overseeing sales functions on national basis and maximizing revenue by implementing sales growth strategies. Strong skills in customer/dealer relationship to large organizations as well as leveraging existing networks, and proactively hunting and tactfully closing new accounts.
I am an accomplished marketing professional with powerful insight into data-driven market analysis and customer acquisition, with expertise achieving exceptional results using a winning combination of traditional and modern strategies incorporating database research, professional networking, and cold calling campaigns.
My key skills includes Region Management, Marketing Initiatives, Strategic Planning and Analysis, Competitor Intelligence, Marketing Budget Administration / Management, Recruiting and Staffing Initiatives, Dealing with Dealers/Customers, Internal Systems and Controls, Operations Analysis / Process Redesign, Staff Development Programs and Team Leadership
My professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such I would welcome a discussion regarding opportunities with your organization that fit my background.
· Challenged with the responsibility of integrated marketing communication plan, media campaigns and advertisement development through ad agency, as well as development and execution of social media posts and advertisement.
· Formulated and controlled marketing budgets; developed, maintained and executed annual marketing activity calendar.
· Steered efforts towards product management, product costing, pricing, sales analysis, product material forecasting, new product development and product launch as well as towards sales and trade promotions to boost sales.
· Expertly handled evolving challenges related with Color Bank technology, order and maintaining tints, parts and complaint, organized dealer foreign trips and international conferences, events and exhibitions and started export to Afghanistan.
· Managed significant challenges associated with the emerging business through achieving Sales and Collection targets on National level, handling customer trade discounts and company profitability, as well as building cross-functional teams.
· Harnessed in-depth knowledge and analytical skills complimentary for monitoring and maintaining the customer credit days and limit, ensure reduction in customer overdue and building rapport with dealers and distributors.
· Acquired and utilized detailed training of Paint application from Axalta Coatings in Dubai Training Centre.
· Developed and mentored new team for the department to sell specialized and niche products in decorative paint segment.
· Generated strong architect PR to promote the product segment and provided application trainings to painters and dealers.
· Rendered keen eye for details to perform cost and benefit analysis, and product placement at dealers and distributors.
· Served as a resource in all efforts to manage after sales and collection of the decorative paint market in defined region.
· Expertly performed duties as a strategic overlay to reduce over dues, respond to customer issues and resolve accordingly.
· Maintained and utilized customer trade discounts within the policy of the company to achieve business growth objectives.
· Contributed to team effort by accomplishing Retail expansion related results through new customers’ base.
· Exercised hands-on approach to execute integrated marketing plan, including advertisement development and media placement, promotions, exhibitions, events, marketing communication, sponsorships/partnerships and sales support etc.
· Built collaborative rapport with creative agencies and developing ads and designs for the marketing campaigns; directed all functions related with brand execution, development and distribution of shade cards & POS material to regions.
· Contributed to the success of strategic initiatives and led export sales operation of Afghanistan, supervise all the functions and conveniently interact with clients to maintain strong communication for sales and handled discounts/payments.