Summary

Digital Marketing Executive skilled in developing paid media campaigns on social media and search engine platform. Increased digital sales conversion rates by 260% for Ecomerce company. Interested in the Digital Marketing Executive position to utilize 1 year of experience as a Digital Marketing Executive in a Digital Branding Agency.

Projects

Linkedin Profile

Experience

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Digital Marketing Executive
Growthmates
Dec 2019 - Present | Karachi, Pakistan

- Assist the team in the development of the overall digital marketing strategy.- Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness.- Conduct research on market trends, brand’s audiences and competitors.- Set up conversion, pixel, and event tracking on the website and across various digital platforms.- Oversee all the company's social media accounts (Facebook, Instagram, etc.)- Be actively involved in SEO efforts (keyword research, on-page, and on-site SEO)- Collaborate with designers to improve user experience.- Creating and optimizing Fiverr gigs.- Managing orders on the e-commerce website.- Measure the performance of digital marketing efforts using a variety of Web analytics tools.- Measure ROI and KPIs

Education

Indus University Karachi
Bachelors, Bachelors in Science, ‎
Software Engineering
2022

Skills

Intermediate Digital Marketing
Intermediate Graphic Design
Beginner Marketing Process
Intermediate Social Media Marketing

Languages

Intermediate English
Expert Urdu

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