Summary

As an experienced SEO professional with a passion for everything related to search, keywords and analytics, I would love the opportunity to work with a progressive company. I currently work as Digital Marketing Manager for KBM Group, where I have really enjoyed honing my skills in developing effective Marketing and SEO campaigns based on thorough research and analysis, and creative problem-solving. I now feel ready for the next challenge in my career.

My strengths lie in my ability to find solutions and think outside the box, my strong communication skills, my ability to adhere to strict deadlines and juggle multiple projects and priorities, and my attention to detail and accuracy when gathering data, conducting analysis and preparing reports. I work well with others and enjoy a collaborative team environment.

When it comes to SEO, I employ a multi-pronged approach that involves methods such as keyword analysis, metadata, creation of unique and relevant content, link building, competitor analysis and social media. Whatever the methods, you can be assured they are accompanied by thorough analysis and data to continually monitor and optimize their effectiveness.

These strategies have enabled me to develop effective SEO campaigns for a number of major clients, which enjoyed huge boosts in organic traffic, search engine ranking and revenue as a result.

I am a strong communicator with fantastic client service and account management skills. Confident giving regular presentations in boardroom settings, I am comfortable conveying what can be quite technical information to clients in a simple and informative manner.

Importantly, I keep myself up-to-date with the fast-moving SEO landscape, particularly technological and search engine trends, changing algorithms and ranking factors. I understand the importance of always staying one step ahead in this dynamic and ever-changing field.

Projects

SEO Project

Experience

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Head of Marketing Department
Information Process Solutions
Jun 2017 - Present | Lahore, Pakistan

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Digital Marketing Manager- Department Head
Tecnomics International (Pvt.) Ltd
Oct 2021 - Sep 2023 | Lahore, Pakistan

• Design and oversee all aspects of digital marketing department including marketing database, email, and display advertising campaigns.
• Engaging USA healthcare providers and building communities for both healthcare providers and patients
• Writing and improving content and publishing articles and white papers on mental health, telehealth and healthcare topics
• Develop and monitor campaign budgets.
• Plan and manage social media platforms.
• Prepare accurate reports on marketing campaign’s overall performance.
• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting Healthcare.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with team to brainstorm new and innovative growth strategies.

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Content Writing
Freelance Work
Sep 2009 - Jul 2021 | Lahore, Pakistan

Seo and creative content writing work

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Digital Marketing Manager
KBM Group
Nov 2013 - Jun 2017 | Lahore, Pakistan

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Digital Marketing Manager
Eureka Technology Studios
Mar 2015 - Oct 2015 | Lahore, Pakistan

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Creative Writer
NIMS
Jun 2013 - Nov 2013 | Lahore, Pakistan

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Class teacher
American Lycetuff School (ALS)
Sep 2011 - Mar 2012 | Lahore, Pakistan

Education

Virtual University of Pakistan
Bachelors, , Bachelor of Business Administration‎
Finance
2012

Skills

Expert Brand Management
Intermediate Canva
Expert Google Ads
Expert Market Research
Expert Marketing Strategy Development
Expert Meta Ads
Expert Photoshoot Coordination
Intermediate Tiktok Ads
Expert Ahrefs.
Intermediate Moz
Expert SEMRush
Expert SMM
Intermediate Active Directory
Expert Adobe Analytics
Intermediate Adobe Photoshop
Expert Ads Management
Expert Advance MS Office
Expert AI Programs
Expert Analytical Skills
Expert Article Creation
Expert Article Marketing
Expert B2B Manager
Expert B2B Marketing Strategies
Expert Backlinks
Expert Banner Creation
Expert Blog Marketing
Expert Blog Posting
Expert Brand Awareness
Expert Brand Management
Expert Business Development
Expert Business Development Process
Expert Business Dnvelopment Strategies
Expert Campaign Management
Expert Canlendar Management
Expert Caption Translation
Expert Client Dealing 
Expert Client Relations Management
Intermediate Commercial Product Photography
Expert Communication Skills
Expert Community Management
Expert Content Creation
Expert Content Design
Expert Content Development
Expert Content Marketing
Expert Content Marketing Skills
Expert Content Marketingc1
Expert Content Optimization
Expert Content Strategy
Expert Content Wiring Skills
Expert Content Writing

Languages

Expert English
Expert Urdu