We are looking for an experienced PPC Expert to manage and optimize our paid advertising campaigns across various platforms. The ideal candidate will have a deep understanding of Google Ads, Facebook Ads, and other paid advertising channels, with a strong ability to analyze data and drive high-performing campaigns.

Key Responsibilities:

  • Plan, create, and manage PPC campaigns across multiple channels (Google Ads, Bing Ads, Facebook, LinkedIn, etc.).
  • Conduct keyword research and competitor analysis to optimize ad performance.
  • Write compelling ad copy and design engaging landing pages to improve conversion rates.
  • Monitor campaign performance, analyze key metrics, and make data-driven adjustments.
  • Manage ad budgets effectively to maximize ROI.
  • Perform A/B testing on ads and landing pages to enhance performance.
  • Provide regular performance reports with insights and recommendations.
  • Stay updated with industry trends, algorithm changes, and best practices.

Requirements & Qualifications:

  • Proven experience in managing PPC campaigns (Google Ads, Facebook Ads, etc.).
  • Strong analytical skills and proficiency in tools like Google Analytics, Google Tag Manager, and conversion tracking.
  • Experience with A/B testing and CRO (Conversion Rate Optimization).
  • Ability to write compelling ad copy and optimize landing pages.
  • Knowledge of SEO principles is a plus.
  • Certification in Google Ads or Facebook Ads is a plus.
  • Strong problem-solving skills and attention to detail.

Preferred Skills:

  • Experience with automation tools like Google Ads scripts.
  • Knowledge of eCommerce PPC strategies (Google Shopping, Amazon Ads).
  • Understanding of programmatic advertising

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
3 Years - 4 Years
Apply Before:
Mar 13, 2025
Posting Date:
Feb 12, 2025

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Advertising / PR · 1-10 employees - Islamabad, Karachi

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