Amazon SEO Executive

We are seeking a highly skilled and motivated Amazon SEO Expert to join our dynamic team. As an Amazon SEO Expert, you will play a crucial role in enhancing our online presence, driving traffic, and optimizing sales performance across various marketplaces. Your expertise will directly impact our brand visibility, sales growth, and customer engagement on Amazon.

Responsibilities:

• Manage all listing SEOs: Take ownership of optimizing product listings, including product titles, bullet points, product descriptions, and backend keywords, to improve organic search rankings and increase visibility.
• Ensure we are ranking for relevant keywords and search terms: Conduct thorough keyword research and analysis to identify high-potential keywords, relevant to our products, to target for increased discoverability and traffic.
• Resolve ranking and suppression issues: Proactively address any challenges related to product ranking, search result suppression, or algorithmic changes to improve and maintain optimal search rankings and visibility.
• Manage multi-marketplace listings: Coordinate and optimize product listings across various Amazon marketplaces to ensure consistent messaging and effective SEO strategies for different regions.
• Stay updated with Amazon algorithm changes: Monitor and adapt to any updates or changes to Amazon's search algorithms and policies to maintain a competitive edge and maximize search performance.
• Collaborate with cross-functional teams: Work closely with marketing, sales, and product teams to align SEO strategies with overall business goals and marketing initiatives.
• Analyze and report on performance: Utilize analytics tools to track SEO performance metrics, generate regular reports, and provide actionable insights to drive continuous improvement.
• Keep abreast of industry trends: Stay informed about the latest trends, best practices, and developments in the Amazon SEO space to ensure our strategies remain effective and up-to-date.

Benefits:

• The opportunity to work at our headquarters based in the UK on a work visa, providing a unique cultural and professional experience.
• Group vouchers and discounts: Enjoy special perks and benefits as part of our team, including group vouchers and discounts on our products.

Requirements:

Demonstrable Experience in Amazon SEO: Candidates must have a proven track record of successfully optimizing Amazon listings and delivering measurable results in terms of improved search rankings, increased visibility, and enhanced sales performance.

Portfolio of Past SEO Achievements: We expect candidates to provide concrete examples and case studies showcasing their previous successes in Amazon SEO. This evidence should highlight their ability to target relevant keywords, improve product rankings, and resolve ranking or suppression issues.

Knowledge of Amazon Platform: A comprehensive understanding of Amazon's search algorithms, A9 ranking factors, and best practices for Amazon SEO is essential. Candidates should be well-versed in utilizing backend keywords, optimizing product content, and leveraging Amazon Advertising to achieve SEO objectives.

Data-Driven Approach: Strong analytical skills are crucial to assess SEO performance, interpret data, and make data-backed decisions to continually improve results.

Adaptability to Algorithm Changes: The ideal candidate should demonstrate the ability to adapt quickly to Amazon algorithm changes and continuously adjust SEO strategies to stay ahead of the competition.

Multi-Marketplace Experience: Experience managing Amazon listings across multiple marketplaces will be considered an advantage. Knowledge of regional differences and localized SEO tactics is beneficial.

Communication Skills: Excellent communication skills, both verbal and written, are essential for effective collaboration with cross-functional teams and presenting SEO insights and recommendations.

Eagerness to Stay Informed: A strong passion for learning and keeping up-to-date with the latest trends, developments, and best practices in the field of Amazon SEO and e-commerce is highly valued.

Application Process:

Candidates interested in the Amazon SEO Expert position should submit their application, including a detailed resume, cover letter, and a portfolio showcasing their previous SEO achievements on the Amazon platform. In the portfolio, applicants should provide specific examples of the strategies employed, the challenges faced, and the results achieved.

Shortlisted candidates will be invited for interviews, during which they will be expected to discuss their past SEO projects and demonstrate their expertise in Amazon SEO. Additionally, candidates may be asked to analyze sample Amazon listings to showcase their ability to identify optimization opportunities and propose actionable strategies.

By prioritizing candidates with a proven track record of successful Amazon SEO implementations and a solid understanding of Amazon's platform, we aim to onboard an exceptional Amazon SEO Expert who can make a significant impact on our e-commerce success.