Content Creator

We are seeking an energetic, strategic and results-driven Content Creator with 1-3 years of relevant experience. who is responsible for developing and executing a content strategy that drives audience growth, engagement, and brand awareness for us. This role involves creating high-quality, engaging content across various formats (written, video, audio, and social media) and managing the content calendar. This role requires a strong understanding of Islamic finance principles and the ability to communicate complex financial information in a clear and compelling way.

Responsibilities:

Develop and implement a comprehensive content strategy aligned with our overall business objectives.
Create engaging and informative content across multiple formats, including articles, blog posts, interview questions, video scripts, videos including AI-generated videos, social media updates, infographics, social media and search engine ad copies, and podcasts.
Manage the content calendar and ensure timely publication of content.
Conduct keyword research and optimize content for search engines (SEO).
Promote content across various channels to maximize reach and engagement.
Monitor and analyze content performance metrics to identify areas for improvement.
Stay up-to-date on the latest trends in content marketing and Islamic finance.
Collaborate with other teams (e.g., marketing, sales) to ensure content aligns with overall marketing efforts.
Build and manage relationships with relevant influencers and industry experts.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in content creation and strategy development.
Understanding of Islamic finance principles and products is desired.
Excellent writing, editing, and communication skills.
Proficiency in content management systems (CMS) and other content creation tools.
Experience with SEO best practices.
Strong analytical skills and ability to track and measure content performance.
Creative and innovative mindset.

Key Performance Indicators (KPIs):

Website Traffic: Increase website traffic by 30% within 3 months.
Social Media Engagement: Increase social media followers and engagement (likes, shares, comments) by 25% within 3 months.
Content Reach: Increase the reach of content by 200% within 2 months.
Content Engagement: Increase content engagement (e.g., time spent on page, video views) by 300% within 2 months.
Content Quality: Maintain a high standard of content quality, as measured by audience feedback and internal reviews.

Experience: