Role Overview
The candidate should possess a deep understanding of versatile digital marketing channels, a strong analytical mindset, and a proven track record of framing and successfully executing digital marketing strategies. With a skillset including ASO, Social Media Management, and SEO, you will be a driving force behind our clients' digital success. Alongside, The Digital Marketing Manager will drive brand awareness, engagement, and conversions of our customers.
Key Responsibilities
Social Media Management: Develop and implement captivating social media strategies that foster brand awareness and engage target audiences across various plaƞorms.
Search Engine Optimization (SEO): Craft and execute SEO strategies that elevate website rankings, increase organic traffic, and drive online growth.
Digital Campaign Strategy: Devise comprehensive digital marketing strategies, incorporating ASO, social media, and SEO tactics to maximize reach, engagement, and conversions.
Cross-Channel Management: Coordinate marketing campaigns across diverse digital channels, ensuring seamless integration and a cohesive brand presence.
App Search Optimization (ASO): Lead the ASO efforts, meticulously optimizing app store listings to boost visibility, downloads, and user engagement. Leverage keyword analysis, competitor research, and data-driven insights to refine ASO strategies.
Performance Analysis: Regularly evaluate campaign effectiveness, app performance, and website traffic using analytics tools. Adjust strategies based on data insights.
Team Collaboration: Collaborate with multidisciplinary teams to develop engaging marketing assets and strategies that resonate with target audiences.
Market Trends: Stay updated with the latest digital marketing, ASO, social media, and SEO trends to maintain Luqon's competitive edge.
Client Relationships: Establish strong relationships with clients, providing expert advice on digital marketing, social media, and SEO strategies
Requirements
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