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خلاصہ
An exceptional Marketing Manager with well over 15 years experience in Branding, Retail, Distribution, Printing, Publishing, E-commerce, Digital Marketing, Design and Technology. Known for my smart & hardworking ethic and effective people skills.
پراجیکٹس
تجربہ
Head of Marketing & Operations
Marketing & Operations of Islamabad region.
Major Clients in development sector NGO's, Agencies, WHH Germany, USAID, IMC, IDEA, READY, AF, RDPI, ICRC, VSO, AUSAID, UKAID, NHA, CENTAURUS, EIGHTEEN, CSC, JPPL, TAJ RESIDENCIA etc.
Corporate Identity, Gift items, printing services and event management.
Head Marketing & Product Development
Product development of CHIPOLO, SPINALIS across the UAE and other regions..
Taking care of marketing and social media campaign for CHIPOLO and other brands.
Advertising activities monitoring from Dubai Life TV & SLOVENIAN design house.
Appointment of re-sellers and distributors for the product.
RETAIL OPERATIONS MANAGER
Retail Operations, Channel Sales Development, Brand Management, Product Development, Price Analysis, Market Segmentation and Retail Distribution.
Retail Showrooms Operations: In charge of 3 Showrooms situated at prime locations of JUMEIRAH EMIRATES TOWERS, SHEIKH ZAYED ROAD & MEDIA CITY.
Monitoring and Supervision of Sales Orders, Stock Availability, Visual Merchandise, In-store Branding, BTL Advertising, Delivery and Weekly Promos.
Product Training: Conducting regular training for sales staff, promoters and partner retailer staff for all distribution products and new product launches.
Retail Development & Key Account Management:
POWER RETAILERS: Sharaf DG, iStyle, AXIOM, JUMBO, EMAX, EROS, PLUG-INS, MAGRUDY’S, DENASTER
Independent Retailers: AL FALAK, MICRO, SKINJAM, MOBILECO
Computer Plaza & Street: LUCKY STAR, HEDMONTECH, HYPER-X, COMPUTER CARE, COMPUTER SELECTION
Exhibition Participation: GITEX, GITEX SHOPPER, INDEX, DISTREE, GULF SOL, THE HOTEL SHOW, AIR SHOW, WFES, GESS, WETEX.
Assistant Manager Sales & Marketing
Retail Dealership Network Development: PRAKASH Trading, Star, Joba, Essar etc.
Development of Organized Retail: CARREFOUR, SPINNEYS, ACE, GEANT.
Retail Staff Training: Product training for all the partner retail staff and promoters.
Corporate Sales: Hospitality, Entertainment, Medical & Print Sectors
Corporate Clients: ECLIPSE, TECHNILINE, UB, SHOWTECH, SLS, E2R, INHOUSE, LIGHTHOUSE, ATLANTIS, BURJ AL ARAB, MARRIOT, ALMEYDAN HOTEL, ROTANA, SOFITEL, SHERATON, CROWNE PLAZA, DAMAS, ELITE etc.
Assistant Marketing Manager
Marketing/Brand Management:
Conducted Competitive Analysis and research for all the brands. Developed new Brand Manual, Brochures and Marketing Collaterals. Responsible for handling Marketing & Advertising Budget. Updated and re-launched website. Responsible for making quarterly BCC (Brand Cycle Calendar) for all brands. Managing all ATL/BTL and Print media etc
Internal & External Communications:
Handling all the Coordination with PR (Impact Porter Noveli) and Branding (Bates Pan Gulf & Multiply) Agencies. Attended Media Training held by PR Agency.
Advertising:
Managing all ATL/BTL and Outdoor activities nation-wide for all launch/re-launch campaigns, Print media etc
Assistant Brand Manager
• Over 200 Retail Showrooms & Dealers Monitoring, Handling & development
• Staff & Dealers Training
• Conducting Focus Groups for specific brands
• Competitive Analysis
• PHOTO SHOOTS for print & electronic media advertising.
• Comprehensive Business & Marketing Plans
• ATL & BTL Advertising Plans
