As an SEO Specialist, My primary responsibility will be to optimize websites and online content to improve search engine rankings and drive organic traffic. You will work closely with cross-functional teams, including marketing, content, and development, to ensure that websites are optimized for search engines and meet best practices.ResponsibilitiesConduct keyword research and analysis to identify target keywords and phrases that will improve organic search rankings.Optimize website content, including landing pages, blog posts, and product descriptions, using on-page SEO techniques such as meta tags, headers, and keyword placement.Develop and implement link-building strategies to improve the website's authority and backlink profile.Monitor and analyze website performance using tools such as Google Analytics and SEO software, identifying areas for improvement and implementing necessary changes.Stay up-to-date with the latest industry trends and search engine algorithm updates to ensure compliance and adjust SEO strategies accordingly.Collaborate with content creators to develop SEO-friendly content that aligns with keyword strategies and improves organic visibility.Conduct regular website audits to identify technical SEO issues, such as crawl errors, broken links, and site speed, and provide recommendations for improvement.Monitor and report on keyword rankings, organic traffic, and other relevant SEO metrics, providing insights and recommendations to improve performance.Stay informed about competitors' SEO strategies and performance, identifying opportunities to gain a competitive advantage.Collaborate with the development team to ensure websites are technically optimized for search engines, including mobile responsiveness, site architecture, and URL structure.
As a Senior Web Developer my responsibilities include leading web development projects, collaborating with cross-functional teams, and ensuring the successful delivery of high-quality websites. I take ownership of the entire development lifecycle, from requirements gathering and design to coding, testing, and deployment. I provide technical guidance, mentor junior developers, and stay updated with the latest industry trends to deliver cutting-edge solutions.