I am a multilingual, pragmatic and versatile individual with a flair for inter cultural interaction, a team player with strong analytical and cross functional skill set. I have completed MBA and have more than 3 years of experience in Marketing and Sales field, 5 years of experience in Retail Banking (Sales, Collections, Call Center and Processing department) as Supervisor and Team leader rolls, also have more than 5 years of experience in Telecom customer services.
Marketing | Social Media Marketing | Sales | Training
Plan and manage all social media platforms.Develop and monitor campaign budgets.Coordinate with advertising and media experts to improve marketing results.Evaluate important metrics that affect our website traffic, service quotas, and target audience.Work with the team to brainstorm new and innovative growth strategies.Oversee and manage all contests, giveaways, and other digital projects.BTL, Events " Young Trainers Expo"
Develop and employ strategies to enhance business, identify and penetrate new market segments. Enhance brand visibility and image through application of market plans like door to door campaign. Align BTL activities through close coordination with Government authorities such as TMA & PHA. Conduct routine visits at all channels and create an epitome of rapport to ensure brand visibility. Sales Achieving growth and hitting sales targets by successfully managing the sales team. Designing and implementing a strategic sales plan that expands company's customer base and ensure its strong presence Determine ways to streamline and improve the sales process. Responsible for leading and guiding a team of sales people. Developing sales team through motivation, counseling and product knowledge education Brand Activation Arrange events, ensure proper product placement & corporate sampling as part of BTL activity plan and OOH campaigns. Keep a strong track of activities, market trends & customer priorities. Effectively use Outdoor media for branding & activation. Handle creative designing & media strategies. Budgeting Prepare budgets & allocate according to relevant market plan. Control the budgets & expenditures for higher market share & visibility. Budget tracking systems management. Budget planning & reporting on activity & period basis. Trade Activation Develop merchandise to increase awareness, support BTL activities and provide a differential impact. Provide Clutter-breaking visibility. Developing strategies to maximize market share through regular consumer interactions & market research. Developing action plan to align Trade Marketing strategies with the Overall Sales Strategy. Vendor Management Co-ordinate & develop vendors, audit agency & manpower agency for smooth Trade Marketing operations. Track progress, due course correction & measure the key metrics to achieve the desired shifts.
Develop and employ strategies to enhance business, identify and penetrate new market segments.
Enhance brand visibility and image through application of market plans which augment business volume.
Align BTL activities through close coordination with Government authorities such as TMA & PHA.
Discuss and settle agreements with retailers and ad agencies to organize BTL activities.
Conduct routine visits at all channels and create an epitome of rapport to ensure brand visibility against competitors.
Brand Activation
Arrange events, ensure proper product placement & corporate sampling as part of BTL activity plan and OOH campaigns.
Keep a strong track of competitive activities, market trends & customer priorities.
Effectively use Outdoor media for MT branding & activation.
Handle creative designing & media strategies for all BTL channels.
Budgeting
Prepare budgets & allocate according to relevant market plan.
Control the budgets & expenditures for higher market share & visibility.
Budget tracking systems management.
Budget planning & reporting on activity & period basis.
Trade Activation
Develop merchandise to increase awareness, support BTL activities and provide a differential impact.
Provide Clutter-breaking visibility.
Developing strategies to maximize market share through regular consumer interactions & market research.
Developing action plan to align Trade Marketing strategies with the Overall Sales Strategy.
Vendor Management
Co-ordinate & develop vendors, audit agency & manpower agency for smooth Trade Marketing operations.
Create supplier base for visibility & promotions.
Track progress, due course correction & measure the key metrics to achieve the desired shifts.
Ensure all plans are in place and perform periodic tracking of channel performance and sampling programs.
To lead and nurture the client services team to provide the very highest level of client servicing To build strong client relationships at the highest level To help identify and convert new business opportunities To lead and manage the client servicing team: regular fortnightly reporting, resource planning (to assign appropriate team members to projects, to resolve issues), appraisals and personal development of the client servicing team (setting and reviewing targets, contributing to remuneration conversations), recruitment of new team members To lead and manage the client servicing team: regular fortnightly reporting, resource planning (to assign appropriate team members to projects, to resolve issues), appraisals and personal development of the client servicing team (setting and reviewing targets, contributing to remuneration conversations), recruitment of new team members Developed surveys for the client on their demand also responsible for client entertainment, strategy for the division and execution within the time frame. Liable to generate full service level report for every client at the end of every account being servicedTechnical & Soft Skills Trainings Develop, implement, and monitor training programs within an organization Supervise technical training for staff Create activities and training materials Prepared soft skills and product base training sessions Conduct orientation sessions Create testing and evaluation processes Prepare and implement training budget Evaluate needs of company and plan training programs accordingly Conduct performance evaluations
Worked as;Credit Analyst Review borrower’s employment record, income sources, the amount of debt he carries and his payment history Determine borrower’s debt to income ratio and check whether he meets the bank’s lending standards Prepare complete case for final decision Ensure the scheme and documentation according to the bank Policy Co-ordination with different departments & motor dealers for rapid disbursalsTrainer Provided trainings of different technical and soft skills involving product knowledge, credit analysis, process understanding and optimization, customer handling etc. to staff members Maintaining qualitative and quantitative service at maximum level to achieve daily targets and SLA Utilize experiential learning, video, and virtual learning methodologies to deliver product specific training.Quality Checker Performed as a Quality Checker to find out discrepancies by following policies and procedures. Performed a detailed credit analysis of a borrower