خلاصہ

My aptitude and skill in problem solving, creative thinking, and diversity and resolving complex Customer issues has attracted me into a career in Finance, Administration and Advertising . I am seeking a promising position in a reputable organization, which would utilize my experience and skills. I can prove my leadership skills to my best which I have gained from my present working experience.

تجربہ

کمپنی کا لوگو
Manager Media Buying
GroupM Pakistan (Pvt) Limited
مئی ۲۰۱۷ - ستمبر ۲۰۲۳ | Islamabad, Pakistan

کمپنی کا لوگو
Assistant Manager Media Buying
GroupM Pakistan (Pvt) Limited
مئی ۲۰۱۷ - اکتوبر ۲۰۲۱ | Islamabad, Pakistan

• Negotiating the best price, quality, and placement of advertisements
• Keeping up to date with fluctuations in popularity ratings and developments in the industry
• Maintaining good relationships with media sales staff
• Securing the best airtime slots (print, outdoor, broadcast, and online outlets, such as magazines, billboards, radio stations, television stations, and websites.
• Managing media bookings
• Reporting daily droppages, Deviation spots.
• Assisting in the preparation of client media billing estimates under the supervision of the Manager Buying
• Maintaining accurate computer inputting (print insertions, station buys, bonus spots, pre-buy, post-buy analysis input).
• Executing brand scheduling, re-scheduling and shifting/cancellations as required.
• Checking contracts for Buyer and/or Supervisor as required (signing and returning to sales representatives).
• Maintaining buying group’s media contracts and make-good filing system.
• Maintaining client records.
• Becoming proficient with media-related tools (i.e. AXON).
• Assisting in solving/clearing billing discrepancies/queries in a timely manner.
• Attending media seminars and presentations as required; and
• Becoming involved in the actual buying process when appropriate training has occurred.

Clients: PTCL, UFONE GSM

کمپنی کا لوگو
Media Planner/ Buyer
Interflow communication pvt ltd
اپریل ۲۰۱۰ - مئی ۲۰۱۷ | Islamabad, Pakistan

• Client/ Suppliers Relationship Management.
• Generate new ideas and shared with client (Ufone GSM) for implement in planning for business growth.
• Closely worked with business development team during new client pitch.
• Developing and Managing media planning and operations / executions.
• Identifying the target audience for a media campaigns and deciding how best to
communicate to that audience.
• Media planning based on Reach, GRP & CPRP to maximize the ROI of the plan.
• Responsible for the monitoring of client billing.
• Reporting to the client - Droppage, Deviation, Double spotting & PIB\'s.
• Assist Senior Planner\'s to work with cross function departments/teams as part of the media
management process.
• Building strong and healthy relationship with client.
• Having strong relationship with different Media vendors for effective and better execution of the campaigns.
• Strong grip on MS Office, Kantar Media.
• Keeping a strong eye on the KPI mentioned by the client through Media Planning and execution of the campaigns.
• Monitoring positions and droppages.
• Coordination with channels to ensure placements, and reduce droppages.
• Generation of weekly droppage report and take up issue with the channel.
• Always meet deadlines given by client.

Clients: USAID, PTCL, UFONE GSM, LAPIS

کمپنی کا لوگو
Internee
جولائی ۲۰۰۹ - اگست ۲۰۰۹ | Islamabad, Pakistan

تعلیم

Allama Iqbal Open University (AIOU)
ماسٹرز, , MS/MBA in Finance‎
Banking & Finance
فی صد 64%
2009
University of Karachi
بیچلرز, , B.Com‎
فی صد 57%
2006
Federal Urdu University of Arts, Sciences and Technology
انٹرمیڈیٹ / اے لیول, , I.Com‎
فی صد 52%
2003
Federal Urdu University of Arts, Sciences and Technology
میٹرک / او لیول, , Matric in Science‎
فی صد 51%
2001

پیشہ ورانہ مہارتیں

ماہر Advance Planning
ماہر Benefits Negotiation
ماہر Client Services Orientation
ماہر Conflict Management
متوسط Continuous Controls Monitoring
ماہر Cooordination Skills
ماہر Cross Team Coordination
ماہر Customer Service Skills
ماہر ERITOP Tool
متوسط Google Ads Words
ماہر Hootsuite 
ابتدائی Knowledge of ITC
متوسط Logistics Management
ماہر Management Skills 
ماہر Managerial Skills
ماہر Negotiation Skills
ماہر Online Media Buying
ماہر Operations Management
ماہر Planning and Budgeting
ماہر Private Limited Companies
ماہر Quality Control Cutting
ماہر Record Keeping
متوسط Sales Growth
ماہر Sales Management
ماہر Social Advertising
ماہر Stitching Skills
متوسط Stock Audit Planning
ماہر Vendor Management
متوسط Written and Verbal Communication

زبانیں

متوسط انگریزی

Adraak آپکے جاننے والے

Mussarat Sarwar
(Faysal Bank Limited)