I'm an experienced Amazon PPC professional with over 5 years of experience and have successfully managed and optimized campaigns for a variety of clients across multiple markets. Proficient in utilizing the latest tools and techniques to maximize ROI and increase conversions. Skilled in budget management, research, analysis, and reporting.
I managed and improved following:
Regularly review product listings to ensure they are optimized with relevant keywords, high-quality images, and accurate, engaging content to improve visibility and conversion rates.
Enhance product listings with SEO-rich content to improve search ranking and drive traffic to listings.
Track performance metrics such as seller ratings, feedback, and policy compliance to ensure account integrity and minimize the risk of suspensions.
Conduct competitor research to identify strengths and weaknesses in listings and implement best practices for optimizing product visibility.
Conduct in-depth audits of Amazon PPC campaigns to identify improvement areas, implementing A/B testing, and analyze and improve key metrics such as ACoS, CTR, CPC, CVR, and bidding strategies to maximize ROI.
Focusing on improving listing’s ranking on different keywords, tracking performance, improving organic sales, and managing TACOS.
Improved 30% client management and success score.