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概要
As Director of Digital Media and Marketing, I led all digital media campaigns and managed marketing teams to drive brand growth and online presence. My responsibilities included developing and executing strategic marketing initiatives across digital platforms, optimizing campaigns for engagement and conversion, and ensuring that marketing efforts aligned with business goals. I also led cross-functional teams to deliver results in both paid and organic media channels.
As the CEO of Spark Media Marketing, I have led with a vision that inspires excellence and sustainable growth. Guiding our executive team, I have shaped a comprehensive strategy that capitalises on market opportunities. My ability to identify and seize potential business partnerships has been instrumental in expanding our client base and market presence.
Previously as a Communication Officer at Media Clicks and currently serving as a dynamic CEO at Spark Media Marketing, I am a seasoned leader and effective communicator in the fast-paced world of media and marketing. My expertise lies in developing innovative strategies that drive brand visibility and engagement, fostering lasting client relationships, and empowering teams to achieve outstanding results.
During my tenure as a Communication Officer at Media Clicks, I honed my skills in crafting persuasive messaging and executing impactful marketing campaigns. I successfully collaborated with cross-functional teams, bringing together creative minds, content creators, and data analysts to deliver cohesive and compelling brand narratives. My dedication to staying ahead of emerging trends in media and digital marketing allowed me to drive measurable outcomes, enhancing brand reputation and customer loyalty.
Additionally, as a Visiting Lecturer at Riphah Institute of Media Sciences, I am committed to imparting my knowledge and industry insights to the next generation of media professionals. My passion for education and mentorship has enabled me to inspire and empower students to embrace creativity, critical thinking, and adaptability in their pursuit of media excellence.
With a track record of achieving exceptional results and a deep understanding of media dynamics, I am equipped to tackle new challenges and thrive in an ever-evolving landscape. As a visionary leader and dedicated communication strategist, I am eager to contribute my expertise to drive innovation, profitability, and social impact in the media and marketing realm.
项目
工作经历
CEO
As the CEO of Spark Media Marketing, I have led with a vision that inspires excellence and sustainable growth. Guiding our executive team, I have shaped a comprehensive strategy that capitalises on market opportunities. My ability to identify and seize potential business partnerships has been instrumental in expanding our client base and market presence.Serving as a dynamic CEO at Spark Media Marketing, I am a seasoned leader and effective communicator in the fast-paced world of media and marketing. My expertise lies in developing innovative strategies that drive brand visibility and engagement, fostering lasting client relationships, and empowering teams to achieve outstanding results.
Visiting Lecturer
I am responsible for Digital Media projects and Digital Media Production. In these courses, we give the concept and working of the media houses. We divide the class into groups. Each group contains five different categories.
1. Research and development
2. Content writer
3. Graphic designer
4. Social media management
5. Production
I have designed this course so that students learn to develop a social media strategy and then implement it on a specific project. Collaboration between University and industry gives us the opportunity to work with market-based projects to do practical work.
Facebook Ads techniques, Youtube SEO and Google Ads are also part of the Course
Director
As Director of Digital Media and Marketing, I led all digital media campaigns and managed marketing teams to drive brand growth and online presence. My responsibilities included developing and executing strategic marketing initiatives across digital platforms, optimizing campaigns for engagement and conversion, and ensuring that marketing efforts aligned with business goals. I also led cross-functional teams to deliver results in both paid and organic media channels.
Communication Officer
I was a communication officer at Media Clicks. Having been a Communications Officer for almost five years, he has been able to communicate successfully with different audiences. His aim is to bring success to the organization by building beneficial links through effective internal and external communication.
Acted as point of contact for inbound media-related calls.
Built and strengthened relationships with members of the media in order to promote positive coverage.
Represented the company at multiple public forums and conferences.
Developed and implemented short- and long-term communications strategies.
Established and managed relationships with key media contacts to determine optimal coverage of company initiatives.
Developed and implemented a social media strategy to increase engagement and reach new audiences.
Used various social media platforms for media and blogger outreach.
Monitored media coverage and produced detailed reports to analyze the impact of PR efforts.
social media expert
Planning and developing social media campaigns
Crafting compelling content
Posting content across social media accounts
Analyzing running campaigns
Engaging with customers on different platforms
