Optimized 100 websites averaging about 20000 pages
Optimization included creating unique title tags, meta tags (descriptions and keywords), internal navigation (footer text links, content links), and optimization of content.
Keyword analysis acirc I have used programs such as Keyword Discovery, Wordtracker, and Google Adwords Keyword Tool.
Backlink analysis of competitors. (quality of backlinks, quality of pages the links are placed on and anchor text of links.
Competitive analysis acirc Viewing top competitor sites for target keywords. Checking optimization techniques applied, analyzing backlinks and outbound links and strategies used to gain traffic. I use tools such as SEO Quake and Yahoo Site Explorer.
Have experience working on sites in various industries and competitive niches such as Cosmetic Surgery, Law, and Real Estate and many others.