Maintain and expand the dealership network in Multan branch.
Keep an eye to retain dealers vertical and horizontal growth with 35% YOY, with help of our total network coverage is 90%. Where the population of Multan is 30.36 million with their per capita income is 117,000.
Maintain and monitor the OPSI of Multan and maintain it on at-least 80% accuracy.
Strongly monitor on ledger reconciliation at 100% on monthly basis
Keep an eye on our market share which is at least 45% in All products with the help of selling and sellout teams from total covered area with 8 Districts, 23 tehsil, 85 towns.
Analysis and planning for Improvement in Sales Volume & Brand Image in the Market.
Planning for Annual sales and Making strategies to achieve the yearly target.
Research market competition and their prices stay ahead as continuously key players in marketplace.
Timely Recoveries of credited Dealer's and maintain their account reconciliation.
More focus to increase the brand visibility through usage of marketing assets on monthly basis on most visible places to increase the customer pull for dealers where they are placed.
Responsible for being a key point of contact for sales execution, distribution management and operations within the geographic scope of my area delivering above optimal organic, volumetric and real internal growth.
Responsible for the execution of the brand initiatives, channel category plans as per the channel and category prioritization.
To make annual ICP and its successful execution.
Coach, motivate and develop distributors and direct sales force.
Forecasting sales on area level and monitoring achievement.
Demand generation of our brand through in store excellence based on AVA model (Availability, visibility and accessibility).
Managing retailing targets with maximum productivity achievements.
Designing of optimized RTM with maximum efficiency.
Planning and executing Distribution and Channel Management strategies.
Planning Trade Promotion activities and ensure effective utilization of Trade Budgets.
Managing Whole sale, Large Grocery & LMT channel through effective target locking.
Looking overall area's Sales, Marketing and After Sales Services,
• Extend Dealers Channel Network for new Business and building up relationship with the existing network in Sale and Receivable, in addition to support in achieving Monthly/Quarterly and Annual Targets through Marketing and After sales support.
• Analysis and planning for Improvement in Sales Volume & Brand Image in the Market.
• Increase Sales Volume and push sales.
• Planning for Annual sale and Making strategies to achieve the yearly Area targets. • Researched market competition and their prices stay ahead of the key players in market place. • Timely Recoveries of credit and Dealer's account reconciliation.
• Frequent visit to key power retailers.
• Design marketing activities and ensure to apply on market.
• Managing one of the largest electronic markets in Lahore Main & Squirts Area.
• To achieve sales targets assigned in the designated geographical area comprising of retailers.
• To achieve retail development targets and to do a comprehensive market area survey of all major markets in order to identify retailers and future development needs within the designated geographical area.
• To act as a business consultant to the retailer on proper management of retail outlets w.r.t working capital & inventory management, product shelfing, payment terms, credit documentation, customer handling, local advertising & promotions, credit control & retail profitability.
• Sales Comparison and analysis with respect to competitors on monthly basis.
• Promotional activities, Target setting, monitoring and achievement.
• Accounts reconciliation on monthly basis & Recoveries of credit.
• New Network expansion.
• Renewal of annual retailer contracts
Looking overall area's Sales, Marketing and After Sales Services.
• Extend Dealers Channel Network for new Business and building up relationship with the existing network in Sale and Receivable, in addition to support in achieving Monthly/Quarterly and Annual Targets through Marketing and After sales support.
• Analysis and planning for Improvement in Sales Volume & Brand Image in the Market.
• Increase Sales Volume and push sales.
• Planning for Annual sale and Making strategies to achieve the yearly Area targets. • Researched market competition and their prices stay ahead of the key players in market place.
• Timely Recoveries of credit and Dealer's account reconciliation.
• Frequent visit to key power retailers.
• Managing one of the largest electronic markets in Lahore Main & Squirts Area.
• To achieve sales targets assigned in the designated geographical area comprising of retailers.
• To achieve retail development targets and to do a comprehensive market area survey of all major markets in order to identify retailers and future development needs within the designated geographical area.
• To act as a business consultant to the retailer on proper management of retail outlets w.r.t working capital & inventory management, product shelfing, payment terms, credit documentation, customer handling, local advertising & promotions, credit control & retail profitability.
• Sales Comparison and analysis with respect to competitors on monthly basis.
• Promotional activities, Target setting, monitoring and achievement.
• Accounts reconciliation on monthly basis & Recoveries of credit.
• New Network expansion.
• Renewal of annual retailer contracts.