概要


  • 9+ years of solid experience in Digital Marketing with well reputed companies like Dubizzle Group, Abtach, Arpatech, etc.

  • Experineced in dealing with Big Projects like Bayut.com, Dubizzle.com, eWorldTrade, etc.

  • Result-oriented and proactive Digital Marketing professional with diverse experience in SEO & SMO.

  • Using AI Tools for Advanced SEO Strategies such as ChatGpt, BARD, etc

  • Keyword research using Google Trends, Google Ad-words tools, Semrush, Ahref, Moz, etc

  • Implementing Advanced Level Content Marketing Strategies

  • Creating Strategies for Brand Awarness & Outreach

  • Successful On-page and Off-page Strategy Planning and Website Optimization.

  • Conversion-driven Keyword Research and Implementation in SEO strategies.

  • Analysis of website traffic for measuring the effectiveness of SEO efforts.

  • Expertise in working on Google Analytics, Webmaster, Spyfu & Semrush.

  • Handling social media channels to engage audience for brand awareness.

  • Excellent ability to think creatively, identify and resolve problems.

  • Pay close attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.

  • Ability to clearly and effectively articulate thoughts and points.

  • High levels of integrity, autonomy, and self-motivation.

  • Extensive knowledge of Search Engine Optimization Procedures.

  • Intermediate knowledge of Programming Fundamentals & Hands on experience of C#, Java & PHP.

  • Excellent analytical, organizational, project management and time management skills.

  • Possess demonstrated ability to work effectively and congenially with employees at diverse levels.

  • Strong communication, interpersonal, analytical, and research abilities.

  • Decision making ability, with a proactive attitude to recommend any changes related to the task.

  • Strong oral communications skills including ability to listen and interact with diverse group of people.

  • Able to adapt to a constantly varying environment and work under pressure.

  • Energetic and capable of working with minimal support and a good deal of autonomy.

  • Dealing calmly and effectively with high stress situations.


项目

Dubizzle
Bayut.com
eWorldTrade
Rava
Medonline
Jambo
JMY Metals
Slanvert Drives
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工作经历

公司标识
SEO Team Lead
Bayut/Dubizzle
Dec 2018 - 代表 | Karachi, Pakistan


Creating and implementing all aspects of advance SEO, SMO & Content strategies
Using AI Tools for Advanced SEO Strategies such as ChatGpt, BARD, etc
Keyword research using Google Trends, Google Ad-words tools, Semrush, Ahref, Moz, etc
Implementing Advanced Level Content Marketing Strategies
Creating Strategies for Brand Awarness & Outreach
Implementing Advanced Social Media Strategies
Expertise in making pin-point SEO strategies for E-Commerce websites
Expertise in Multiple Language SEO
Expertise in Creating & Implementing SEO Strategies for B2B E-Commerce.
Using online tools Google Analytics, Webmaster for geographical targeting.
Extensive research and tactical skills to work in line with latest SEO/SMO trends. Review, analyze improve areas of client websites with revised SEO strategies
Competitive analysis of competitor’s website using Spyfu, ahref and Semrush
Using social media channels for brand awareness and reputation management

公司标识
Sr. SEO Executive
Abtach (pvt) Ltd.
Jun 2017 - Dec 2018 | Karachi, Pakistan

Conduct on-site and off-site SEO competitor analysis

Carry out keyword research to support new client pitches and existing client SEM & SMM campaigns

Develope & Execute Social Media Strategies as part of SMO (Social Media Optimization)
Develope & Implement latest Strategies for Lead Generation.
Enhance Site Traffic through variety SEO & SMO Techniques.
Help to execute on-site and off-site SEO strategies (including link building) for a range of clients in a host of industries
Complete weekly and monthly performance reports using programs such as Google Analytics & Search Console
Conduct on-site and off-site SEO audits for client sites on a monthly basis
Help to contribute to the company blog and other external communications
Guide the content team to produce SEO-friendly content
Keep up to date with the latest SMM, SEM Technologies alongwith SEO updates and industry changes

公司标识
SEO Executive
Arpatech (Pvt.) Ltd.
Dec 2016 - Jun 2017 | Karachi, Pakistan

Carry out keyword research to support new client pitches and existing client SEM campaigns
Conduct on-site and off-site SEO competitor analysis
Help to execute on-site and off-site SEO strategies (including link building) for a range of clients in a host of industries
Creating and handling all aspects of advance SEO and SMO strategies.
Extensive research and tactical skills to work in line with latest SEO/SMO trends.
Complete weekly and monthly performance reports using programs such as Google Analytics
Conduct on-site and off-site SEO audits for client sites on a monthly basis
Help to contribute to the company blog and other external communications
Guide the content team to produce SEO-friendly content
Keep up to date with the latest SEM technology, SEO updates and industry changes

公司标识
SEO Executive
TradeKey Pvt. Ltd.
Nov 2015 - Nov 2015 | Karachi, Pakistan

• Creating and handling all aspects of advance SEO and SMO strategies.
• Extensive research and tactical skills to work in line with latest SEO/SMO trends.
• Review, analyze improve areas of client websites with revised SEO strategies.
• Making appropriate on-site changes to make website more SEO compliant.
• Keyword research using Google Trends and Google Ad-words tools.
• Expertise in making pin-point SEO strategies for E-Commerce websites.
• Competitive analysis of competitor’s website using Spyfu and Semrush.
• Using social media channels for brand awareness and reputation management.
• Monitoring search engine algorithms & updates to work within Google guidelines.
• Using online tools Google Analytics, Webmaster for geographical targeting.

公司标识
Content Writer
TradeKey Pvt. Ltd.
Jul 2015 - Oct 2015 | Karachi, Pakistan

• Producing content with optimized keywords to increase searches and relevant visitors.
• Proofreading, Editing and Producing news, events and press releases for client’s website.
• Using social media to increase awareness and best promote our clients products.
• Using brainstorm pitches and unique ways for product marketing strategy.
• Taking lead on trending topics for product targeting and keyword optimization.
• Assisting team members in research, planning and coordination to execute tasks.

公司标识
Operations Manager
The PowerPrep International
Aug 2014 - Jun 2015 | Karachi, Pakistan

• Oversee all aspects of the Visa and Immigration Service, ensuring that the process runs smoothly.
• Interview all clients and deal with all applications face to face and by post to ensure that the client is suitable.
• Oversee the completion of all relevant visa and immigration documents and ensure that they are received within the time limit set by the government.
• Ensure that all of the information provided by the client is accurate and correct, preparing and checking all legal documents.
• Prepare all fee quotes and any information required by clients, colleagues or authorities.
• Maintain strong working relationships with all clients and colleagues.
• Assist the client to obtain Visas, Green cards and other documentation required.
• Take full responsibility of all Immigration issues and operations, remaining up to date with any changes to legislation.

公司标识
Customer Sales Representative
Blitzkrieg
Feb 2014 - Jul 2014 | Karachi, Pakistan

• Developing and maintaining relationships with new & existing customers via telephone calls and emails.
• Listening to customer requirements and presenting appropriately to make a sale.
• Cold calling to arrange meetings with potential customers to prospect for new business.
• Responding to incoming email and phone enquiries.
• Acting as a contact between a company and its existing and potential markets.
• Challenging any objections with a view to getting the customer to visit.
• Advising on forthcoming product developments and discussing special promotions.
• Creating detailed proposal documents, often as part of a formal bidding process which is largely dictated by the prospective customer.
• Reviewing your own sales performance, aiming to meet or exceed targets.
• Gaining a clear understanding of customers' businesses and requirements.
• Attending team meeting and sharing best practice with colleagues.

公司标识
Recruitment Officer
Mass Human Resource Services
Jun 2013 - Dec 2013 | Karachi, Pakistan

• Determine staffing skills and needs to meet the organization’s objectives.
• Analyze the skills and qualities required for each particular job and develop job descriptions and duty statements.
• Advertise staff vacancies, assess applications, interview applicants, administer selection tests, prepare reports and make recommendations to management about staff appointments.
• Maintain the personal records of employees on matters such as wages, superannuation, leave and training, and prepare associated management reports.
• Use a number of management information systems to record, maintain, plan and manage the organization’s human resources.
• Assist employees with work matters, career development, personal problems and industrial matters
• Organize employee welfare services such as health and wellbeing programs, first aid and fire warden training, superannuation and social activities.
• Help implement organizational changes (such as those following from industrial relations legislation, revised job classification structures or technological changes).

学历

PAF Karachi Institute of Economics & Technology (PAF-KIET)
硕士, 科学硕士学位, Master of Computer Science‎
Artificial Intelligence, Computer Sciences and Information Technology, Data Communication and Networks
CGPA 3.0/4
2020
University of Karachi
学士, 贸易学士, Bachelors in Commerce‎
Artificial Intelligence, Computer Sciences and Information Technology, Data Communication and Networks
2017

技能

中级 Callrail
熟练 Canva
中级 Elementor
熟练 Google Ads
熟练 Google Ads Editor
熟练 Google Tag Manager
熟练 Landing Page Design
熟练 SEO
熟练 Web Design
中级 Zapier
熟练 Ahrefs
熟练 Client Relations Management
熟练 Communication Skills
熟练 Data Analytics
熟练 Digital Business Development
熟练 Digital Marketing
熟练 Digital Marketing Analysis
熟练 Digital Marketing Management
熟练 Digital Marketing Strategy
熟练 Digital Media Knowledge
熟练 Email List Management
中级 Email Marketing
熟练 Facebook
熟练 Field Communications
熟练 Google Analytics
熟练 Google Webmaster
初学者 Javascript
熟练 Keyword Planner
初学者 Knowledge of Software=
中级 MarketAssessment
中级 Marketing Software Command
中级 Meta Ads
熟练 Microsoft Excel
熟练 nline Marketing
熟练 Online Business Management
熟练 Online Databases
熟练 Online Lead Generation
中级 Online Sales
熟练 Online Social Networking
中级 Paid Social
中级 Pay Per Click
中级 PPC
熟练 Search Engine Ranking
中级 SEM
熟练 SEMRush
熟练 SEO
熟练 SEO Audits
熟练 SEO Keywords Knowledge
熟练 SEOMoz
熟练 SMM

语言

中级 乌尔都语
中级 英语