概要

I have several years of experience working in both on-site and remote digital marketing as a freelancer.
My expertise are voiceovers, social media marketing, crafting engaging meta ads, and optimising sponsored campaign efficacy. I am excellent at writing emails, interesting copy and search engine-optimized content. Additionally, I have a solid understanding of SEO principles, have conducted extensive keyword research, and have input data. Looking for opportunities in a fast-paced, high-growth environment

工作经历

公司标识
Digital Marketing Specialist
The Web Solutions
Mar 2024 - 代表 | Lahore, Pakistan


Develop and execute digital marketing strategies aligned with business goals.
Conduct keyword research and enhance website content for improved search engine visibility.
Oversee social media platforms to enhance brand visibility and foster audience engagement.
Monitor and evaluate key digital marketing metrics to measure campaign effectiveness.
Collaborate with team members to synchronize marketing initiatives.
Ensure consistent brand messaging and aesthetics across all digital platforms.

公司标识
SEO Analyser & Web Content Writer
GAO Tek Inc.
Dec 2023 - Mar 2024 | North America, USA


Conducting comprehensive keyword research using various tools.
Performing in-depth competitive analysis to enhance content strategy.
Implementing on-page and off-page SEO techniques for improved search rankings.
Crafting engaging and original content for webpages.
Conducting thorough research on industry-related topics for content development
In-depth exploration of industry trends to ensure content relevance.
Developing unique and insightful content through comprehensive research.
Providing relevant and impactful content for website pages.
Ensuring content is utilized in a meaningful way to enhance user experience

公司标识
Social Media Manager
Sahara for Life Trust
Jan 2021 - Jul 2023 | Lahore, Pakistan


Created engaging content for the organization's social media presence.
Maintained and updated social media channels, including Facebook, Instagram, and YouTube.
Managed a team of social media professionals, including copywriters, graphic designers, and content creators.
Orchestrated arrangements for TVC (television commercial) shoots to support marketing initiatives.

公司标识
Assistant Manager of Social Media
Foxhound international
Aug 2018 - Dec 2020 | Lahore, Pakistan


Assisted in managing and optimizing social media advertising campaigns for diverse clients.
Successfully increased brand visibility and engagement through strategic campaign management.
Maintained proactive client communication, providing timely updates on campaign progress.
Delivered comprehensive reports showcasing campaign success and valuable recommendations for improvement.

公司标识
Associate Producer of Ramzan Transmission (segment)
A-Plus Tv
May 2018 - Jun 2018 | Lahore, Pakistan


Composed content for Ramzan Transmission.
Conducted interviews as part of the content creation process.
Organized and conducted tests for potential participants.
Selected participants for the Ramzan Transmission program.
Collaborated closely with producers to brainstorm and generate original ideas for the program.

公司标识
Associate Producer of Social Media
7 News Network
Mar 2016 - Apr 2018 | Lahore, Pakistan


Collaborated closely with a social media manager.
Co-created engaging content for the channel's social media platforms.
Ensured regular updates on social media channels, including Facebook, Instagram, Twitter, and YouTube

公司标识
Assistant Producer
Rohi Television Network
Jan 2015 - Mar 2016 | Lahore, Pakistan


Ensured clear information and communication flow between the ATL staff and BTL staff.
Managed the issuance of cameras and other production equipment.
Provided supervision and oversight to the staff engaged in the shooting process.

学历

Hajvery University
硕士, 科学硕士学位, ‎
Media and Communication Studies
2015

技能

中级 Competitor Analysis
中级 SEO
中级 Website Management
中级 B2B Manager
中级 Brand Advertising
熟练 Brand Awareness
中级 Brand Management
中级 Business Development
中级 Business Development Strategies
熟练 Campaign Management
熟练 Client Correspondence
中级 Cloud Database Management
中级 Communication Skills
熟练 Community Development
熟练 Concept Planning
中级 Configuration Switches
中级 Content Management
中级 Content Development
熟练 Content Marketing Skills
中级 Content Writing
熟练 Cooordination Skills
中级 Coordinaton Skills
熟练 Creative Social Management
熟练 Customer Service
中级 Digital Business Development
中级 Digital Copy Writing
中级 Digital Marketing
熟练 Digital Marketing Analysis
中级 Digital Marketing Management
熟练 Digital Media Knowledge
熟练 Document Handling
熟练 Drafting Policies
中级 Email List Generation
中级 Email List Management
中级 Email Marketing
熟练 Email Writing Skills
熟练 Executive Management
熟练 Facebook Page Handling
熟练 Handling Assignments
熟练 Lead Generation
中级 LinkedIn Marketing
熟练 Management Skills
熟练 Marketing
熟练 Mass Email Marketing
熟练 Meeting Planning
熟练 Meeting Scheduling
熟练 Microsoft Office 1
熟练 MS Office
熟练 Office Management
熟练 Organic Sales

语言

熟练 乌尔都语
熟练 旁遮普语
熟练 英语

Umaira 联系人

Muhammad Zaman
Grace Computers