I'm a seasoned product/service designer and UI/UX designer, with 15+ years of industry experience, that applies design thinking with agile approaches to lead teams that design award winning products and services.

With extensive experience in delivering branded omni-channel customer-centric solutions within the service-product continuum, I have worked across diverse sectors with top tier global corporations in the MENA Region and Pakistan.

I am a strategic thinker who put's the customer at the heart of the process and always delivers solutions that meet both Business and Customers needs and objectives.

I work in a hybrid role as both a team leader and a hands-on consultant, helping many of the world's top Design and Technology candidates secure roles with some of the world's most progressive and innovative businesses. As well as, mentoring and leading talented and enthusiastic consultants who share my passion and wish to grow their careers.

Mainly focused on disruptive innovation and digital transformation through creative solutions developed with User Experience Design and Research, Interaction and Product Design, Visual and User Interface Design, Business Design and Service Design. Despite tight timelines, and technical/business limitations, final result has always been a great user experience and satisfied clients.

In my spare time I write, give talks, go to meet-ups, read and travel.

Specialism includes websites, desktop, tablet and mobile applications.
- UI/UX Design
- Information architecture
- Design Thinking
- Trans-Disciplinary Design
- Business Transformation
- User Centred Design
- Ethnographic and Contextual Research
- Rapid Prototyping
- Design Workshops
- Disruptive Innovation
- Collaborative Design
- Product Design
- Branding & Identity
- Design Strategy
- Agile
- Sustainability
- Service design

Personal blog
http://project876182.tilda.ws/