JWT worldwide * JWT worldwide was founded in 1864 * Considered University of Advertising * Ranks as fourth largest advertising agency in the world (second largest in USA) * Its strength is deeply rooted in a densely efficient global network of 311 offices in 155 cities of 90 countries, across the globe. JWT Pakistan * Incorporated in November 13, 1963 as Asiatic Advertising (Pvt.) Ltd. by three partners; Anwar H. Rammal, Framerose Punthakey, Ghayasuddin Sheikh * Became affiliates of JWT in 1989 * JWT acquired Asiatic in 2001 * Today, JWT is the only 100% multinational agency operating in Pakistan. MISSION: To help our clients drive short-term sales and build long-term value for their brand. * a) Understand better than anyone else how people consume communications. * b) Use that understanding to help our clients plan the most effective total communications programs. * c) Create ideas big enough to work powerfully in every communication channels.