Now recognized as the paint industry leader in Asia, our paints and coats have made inroads into diverse aspects of life all around the region. In cities across Asia as varied as Ho Chi Minh and Seoul, Kuala Lumpur and Jakarta, the company plays diverse roles, enhancing and improving different aspects of life and business. In Vietnam, for example, we have acquired more than 70% share of the motorcycle coatings market

We aim to build upon the strength of current foundations to meet the demands of the new millennium everywhere across the globe.

We seek to live in harmony with nature and society, playing our part as responsible citizens by enhancing and beautifying our surroundings, protecting nature and encouraging the personal growth of our people.

We seek to explore new technologies and markets, and create paint innovations that respond to customers' needs.

We seek to develop innovative and technologically advanced paint products that will enhance beauty and protect our surroundings.

We will create a workplace that maximizes the potential of each person, that creates mutual interdependency and trust, and that instills collective pride and identity.

We will cover the world.