Develop Brand Strategies: Create and implement brand strategies that align with client objectives and market needs.
Brand Positioning: Define brand values, positioning, and messaging to differentiate the brand in the market.
Market Research & Insights: Conduct research on consumer behavior, market trends, and competitors to inform strategies.
Creative Campaigns: Collaborate with creative teams to design and execute innovative campaigns to enhance brand awareness.
Brand Guidelines & Messaging: Develop and maintain consistent brand guidelines and messaging across all platforms.
Client Collaboration: Work closely with clients to understand their goals and provide strategic recommendations.
Monitor & Measure Success: Track and analyze the success of brand strategies and campaigns, providing insights for improvement.
Collaborate with Cross-Functional Teams: Work with designers, marketers, and content creators to bring brand strategies to life.
Competitor Analysis: Monitor and analyze competitors' branding and marketing efforts to identify opportunities for differentiation.
Content Strategy Support: Provide input on content strategies to ensure alignment with brand messaging and positioning.
Trend Forecasting: Stay updated on industry trends and consumer behavior to inform future brand strategies.
Client Presentations: Prepare and present strategic proposals, brand concepts, and campaign ideas to clients.
Brand Audits: Conduct periodic brand audits to assess the effectiveness of current strategies and identify areas for improvement.
Stakeholder Communication: Maintain clear communication with internal teams and external stakeholders to ensure alignment on brand initiatives.
Training & Mentorship: Offer guidance and mentorship to junior team members on branding and strategy-related matters.
Budget Management: Assist in managing the budget for branding and marketing initiatives, ensuring effective resource allocation.
Other Details:
Experience: 2 years
Timings: 10am to 7pm (Monday to Saturday)
Salary: Market Competitive
HR WAYS (PRIVATE) LIMITED