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Posted Oct 15, 2024 136 views
PKR. 150,000 - 150,000/Month
We are looking for a passionate, diligent, ambitious, and reliable Senior Paid Advertising Specialist to join us. We are offering a full-time position (Karachi Office), excellent working conditions, and career progression, working closely with the Director and CEO!
Key Responsibilities:
- Develop and implement comprehensive paid advertising strategies across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Conduct thorough keyword research and analysis to optimize campaign performance and maximize ROI.
- Create compelling ad copy and visuals tailored to target audience demographics and behaviours.
- Monitor and analyze campaign performance metrics, including CTR, CPC, CPA, and conversion rates, and make data-driven adjustments as needed.
- Manage advertising budgets effectively to ensure campaigns meet objectives within allocated funds.
- Stay updated on industry trends, best practices, and algorithm changes to continually optimize campaign performance.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters to identify and implement improvements.
- Provide regular reports and insights to stakeholders on campaign performance and recommendations for optimization.
- Identify and explore new advertising opportunities and channels to expand reach and drive growth.
- Stay informed about legal and regulatory requirements related to paid advertising and ensure compliance in all campaigns.
- Continuously monitor competitor advertising activities and market trends to identify opportunities and threats.
Qualifications:
- Experience Required: 2 years
- Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).
- Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns and outcomes.
- Proficiency in digital marketing tools and platforms such as Google Ads, Google Analytics, social media management tools, and email marketing platforms.
- Strong understanding of SEO best practices and experience with SEO tools.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Strong analytical skills and the ability to interpret data to drive decisions.
- Highly organized, with the ability to manage multiple tasks and deadlines effectively.
- Up-to-date knowledge of digital marketing trends and best practices.
Preferred Qualifications:
- Google Ads and/or Facebook Ads certifications.
- Experience with marketing automation platforms.
- Graphic design skills or experience working with design teams.
- Knowledge of HTML/CSS for email marketing and website editing.
- Previous experience in co-working space.
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Nov 16, 2024
Posting Date:
Oct 15, 2024
HR WAYS (PRIVATE) LIMITED
Recruitment / Employment Firms · 1-10 employees - Karachi
HR WAYS (PRIVATE) LIMITED
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