Posted Sep 06, 2024 252 views
We are looking for an SEO Content Writer, who will play a pivotal role in creating engaging, informative, and persuasive content across various platforms.
The SEO Content Writer will collaborate closely with cross-functional teams to ensure content aligns with business goals, resonates with the target audience, and maintains brand consistency.
Responsibilities:
- Develop and execute comprehensive content strategies aligned with business objectives, target audience interests, and industry trends.
- Conduct research to identify content gaps, opportunities, and emerging topics relevant to the target audience.
- Write and edit compelling and engaging copy tailored for various digital platforms and audiences.
- Ensure all content is well-researched, accurate, compelling, and aligned with brand voice, tone, and style guidelines.
- Conduct thorough keyword research and apply SEO best practices to maximize content performance to rank high on search engines.
- Develop and maintain content calendars to ensure consistent publishing schedules and timely delivery.
- Collaborate with the Marketing team to leverage social media, email marketing, influencer partnerships, and other channels to amplify content reach and drive traffic.
- Monitor content performance metrics and analytics to track effectiveness, identify trends, and inform optimization strategies.
- Collaborate closely with cross-functional teams, including Marketing, Design, and Product, to align content initiatives with broader marketing campaigns and organizational goals.
- Stay abreast of SEO trends and algorithm changes to ensure content relevance and effectiveness.
Requirements:
- Bachelor's degree in English, Journalism, Marketing, or a related field; an advanced degree or certification in Content Marketing is a plus.
- Proven experience of 3 to 5 years as a content writer, preferably in a senior or leadership role.
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail and accuracy.
- Strong understanding of content marketing principles, SEO best practices, and digital marketing strategies.
- Proficiency in content management systems (e.g., WordPress, Drupal) and familiarity with SEO tools (e.g., SEMrush, Moz).
- Creative thinking, problem-solving abilities, and a strategic mindset.
- Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.
- Portfolio of previous work demonstrating successful content campaigns and measurable results.
Job Details
MMBA Chartered Certified Accountants
MMBA Accountants is a firm of Chartered Certified Accountants offering complete accountancy solutions to a wide range of businesses and individuals.
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