Business / Competitive Analyst

OB Solutions

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PKR. 80,000 - 90,000/Month

Responsibilities:

Collect data on consumers, competitors, and the marketplace and consolidate information into actionable items, reports, and presentations
Understand business objectives and design surveys to discover prospective customers’ preferences
Compile and analyze statistical data using modern and traditional methods to collect it
Perform valid and reliable market research SWOT analysis
Interpret data, formulate reports, and make recommendations
Use online market research and catalog findings to databases
Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation
Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
Remain fully informed on market trends, and other parties' research, and implement best practices.

Requirements:

Proven Market Research Analysis experience
Ability to interpret large amounts of data and to multi-task
Strong communication and presentation skills
Excellent knowledge of statistical packages (SPSS, SAS, or similar), databases, and MS Office
Search engines, web analytics, and business research tools.
Familiarity with CRM programs
Adequate knowledge of data collection methods (polls, focus groups, surveys, etc)
Working knowledge of data warehousing, modeling, and mining
Strong analytical and critical thinking
BS degree in Statistics, Marketing, or a related field