Safa Gold Mall is seeking an experienced and competent individual for digital marketing with a heavy focus on social media. A person should have hands-on experience in building the social media presence of different brands on different social media platforms.

He will be required to design, create and run advertising campaigns and drive engagement by creating high-quality original content. This is an exciting opportunity that promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success.

Responsibilities

  • Perform research on current benchmark trends and audience preferences.
  • Performing research on current benchmark trends and audience preferences
  • Designing and implementing social media strategy to align with business goals
  • Setting specific objectives and reporting on ROI
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
  • Managing organic social media marketing strategy and promote brand ,product and services  
  • Monitor SEO and web traffic metrics
  • Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements and skills

  • Must have at least 4 to 5 years proven work experience as a Social media manager
  • Hands on experience in content management
  • Excellent copywriting skills
  • Ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research and Google Analytics
  • Knowledge of online marketing channels
  • Familiarity with web design
  • Excellent communication skills
  • Analytical and multitasking skills
  • MBA degree in Marketing or relevant field

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
MBA
Career Level:
Experienced Professional
Experience:
4 Years - 5 Years
Apply Before:
Jul 21, 2023
Posting Date:
May 19, 2023

Work Environment

Supervisor’s gender:
Male
Percentage of female coworkers:
10-19%

Safa Gold Mall

Real Estate/Property · 101-200 employees - Islamabad

Safa Gold Mall is the Regions Premier Shopping, Lifestyle & Entertainment Destination. The Safa Gold Mall is a unique experience of shopping and entertainment with the class of environment you would love to live with, located in the hub of Islamabad’s most sophisticated area. Safa Gold Mall has an average footfall of 10-12 thousand visitors per day in which 30-40% visitors are our esteemed foreign guests. Safa Mall has everything for every type of visitor from shopping to the health and state of the art fitness club, sauna bath and a swimming pool. Multiplex cinema screens are underway and to be completed till the start of next year which is the only lacking in mall till the date. Every age group does have attractions for them in the mall and we are proud to have our satisfied valued customers (brands) and visitors. Mall has its own internal security system and under roof valet parking of complete two floors including the external parking for hundreds of vehicles. Safa Gold Mall has been designed especially focusing on the highest standards of lifestyle and shopping for the citizens of Islamabad and our esteemed visitors of other cities and countries.

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