Senior Content Writer

Your role as a Senior Content Writer would revolve around generating engaging content for websites and SaaS (Software-as-a-Service) products. You would be expected to write copywriting blogs, promotional articles, and SEO content. Also, finalizing written content with required images will also be a part of the description. Furthermore, you will be eyeing the writing of some specified team members and will be producing an environment that would allow them to create finer content.

Responsibilities

Develop captivating content across diverse formats:

Blog posts, website copy, landing pages, white papers, email campaigns, social media, and more.
Conduct in-depth research for factual accuracy and insightful content.
Maintain a consistent and professional brand voice across all writing.
Add screenshots to the content that is written to define the proper flow of any process.

Boost organic search visibility and traffic:

Integrate relevant keywords naturally within content.
Optimize titles, meta descriptions, and headers for search engines.
Track and analyze content performance using data-driven tools.

Become a strategic content marketing partner:

Collaborate with internal teams to align content with campaign goals.
Identify and propose new content opportunities based on audience needs and market trends.
Contribute to the development and implementation of the overall content strategy.

Additional Responsibilities:

Proofread and edit your work along with proofing work of 2-3 writers, potentially mentoring junior writers.
Stay informed about industry trends and best practices in content marketing.

Experience: 2+ years of Writing Experience

Package: PKR 60,000-65,000 + Assorted Bonuses (For E.g., Fuel Allowance, No Holiday, Word Count Bonus)